For Immediate Release For further information: Jayne Ellis, 02 9281 3933 firstname.lastname@example.org Adhesive PR Laura Hunter, 02 8873 2218 email@example.com Sony Australia Ltd Wireless Noise Cancelling sports headphones to wear anytime, anywhere From L-R: WF-SP700N, WI-SP600N and the WI-SP500 • • • • The world’s first1 truly wireless Noise Cancelling headphones with splash-proof design, letting you enjoy undisturbed sound wherever you are Compatible with Google Assistant for hands-free convenience2 So comfortable, you can wear them for hours Shaped for maximum in-ear stability SYDNEY, 9 January 2018 – Sony launches three new sports wireless headphones for the active, stylish music lover who’s always on the go. These high quality headphones are just as good when worn in a high intensity cardio class, a yoga session or in everyday life. A truly wireless design is important when wearing headphones on the go, as it means you are free to do whatever sports you wish without your headphone cables getting in the way. Firstly is the truly wireless WF-SP700N headphones which combine, for the first time, two features you need most when working out; digital noise cancelling to block out the chaos and focus on your training, and a durable, splash-proof design. Sony’s Noise Cancelling headphones become smarter with the Google Assistant Sony’s Noise Cancelling headphones3 will be optimised for Google Assistant via an update2. Ask questions, tell it to do things, it’s your own personal Google, always ready to help. The Assistant can help you get things done, listen to music, hear your incoming messages, make calls and more. 1 As of 8 January 2018, according to research by Sony Corporation, in truly wireless headphones with IPX4 rating or higher for WF-SP700N. WF-SP700N Hear the sounds you want Sony Noise Cancelling3 lets you concentrate and zone in to your training, in the noisy environment of a gym with machines and people talking, so you can enjoy your music clearly on the treadmill. If you’re exercising outside, just turn on the Ambient Sound mode to stay aware of the surrounding sounds. These headphones also offer the famous Sony EXTRA BASS™ sound 2 that combined with Noise Cancelling will give your music a deeper, punchier bass to focus on enhancing your performance. The companion Sony | Headphones Connect app even allows you to tailor your sound settings. WF-SP700N Splash-proof, secure-fit design and portability With an IPX4 rating, the WF-SP700N headphones are splash-proof meaning you can wear them in the rain, or while sweating in the gym. Supplied with arc supporters, they fit very securely in your ears no matter what activity you are doing. They are available in four colours including black, white, pink and yellow. 2 Available 3 via a future update For WF-SP700N and WI-SP600N WF-SP700N The WF-SP700N’s come with a compact charging case and benefit from approximately three hours of battery life, plus two additional charges from their case, offering a total of nine hours in-between charges. Convenient connectivity The WF-SP700N’s have NFC one-touch connection and are compatible with the Sony | Headphones Connect app, which now features “Quick Sound Settings” so you can recall your favourite equaliser and ambient sound setting with just two taps of the headphones button. Style options to suit you Alongside the truly wireless style, Sony brings out two standard wireless in-ear models, the WI-SP600N and the WI-SP500, to offer a range of sports headphones you just won’t be able to live without. WI-SP600N The WI-SP600N model has the same Digital Noise Cancelling and sound technology as the WFSP700N, plus the same splash-proof rating. Their compact earpieces are connected by a discreet cable that sits behind the neck and they also feature arc supporters which are designed to ensure both flexibility and a secure fit. With this pair, you can keep listening for up to approximately 6 hours. WI-SP500 Finally, the WI-SP500 headphones have an open-type design to recognise ambient sounds naturally, as well as an IPX4 splash-proof rating, and easy connectivity to your smartphone thanks to NFC™. You can also train for longer with the WI-SP500 thanks to approximately eight hours of battery life. These headphones have specially-designed, ergonomic and grippy earbuds with rubber dimples which again ensure they will not easily slip out whilst you are doing your favourite sporting activities. WI-SP500 will be available in Australia from April, and WF-SP700N and WI-SP600N from May. Pricing TBC. The headphones that will be optimised for the Google Assistant are the WF-SP700N, WI-SP600N, as well as 2017 Noise Cancelling models, the WH-H900N, WH-1000XM2, WI-1000X and WF-1000X. ### Specifications Sheet Model Name WI-SP500 WI-SP600N WF-SP700N Wearing Style Wireless In-ear headphones Wireless In-ear headphones Truly Wireless In-ear headphones EXTRA BASS™ Sound - Yes Yes Headphone Type Open-air Closed Dynamic Driver Unit 13.5mm 6mm Effective Range Line of sight pprox..30ft (10m) Supported Audio Format SBC, AAC Bluetooth® Version 4.2 Version 4.1 Battery Charging USB Charging Battery Built-in lithium-ion rechargeable battery Battery Charge Time (Approx.) 2 hours 1.5 hours 1.5 hours (Full charge for headset) Battery Life (Approx.) 8 hours 6 hours 3 hours Weight (Approx.) (excluding cable) 18g 21g 7.6g x 2 (Headset, not including arc supporter) 45g (Charging case) Micro USB cable, carrying holder, ear tips (2 sizes) Micro USB cable, hybrid silicone rubber earbuds (4 sizes), arc supporters (2 sizes) Charging case, micro USB cable, hybrid silicone rubber earbuds (4 sizes), arc supporters (2 sizes) Accessories Google is a trademark of Google LLC. The Google Assistant is not available in all languages and countries. Requires pairing with eligible phone and internet connection. ### About Sony: With a diverse portfolio of businesses across electronics, music, film, interactive games and telecommunications, Sony is uniquely positioned to be the world’s largest technology and entertainment company. Sony Australia Limited is a wholly owned subsidiary of the Sony Corporation of Japan, and a leading manufacturer of audio, video, communications and information technology products for the consumer and professional markets. Committed to producing innovative and quality electronic products, the range includes BRAVIA TVs, Cyber-shot digital cameras, Handycam camcorders, α digital interchangeable lens cameras, Walkman MP3 players, headphones and other audio products, and professional broadcast equipment. For more information on Sony Australia, visit www.sony.com.au. Product Information: For further Sony product information or stockist details, readers can contact Sony Australia on 1300 720 071 or visit www.sony.com.au. For all trade and commercial enquiries, readers can contact the Directed Electronics Australia Team on 03 8331 4800 or email firstname.lastname@example.org. Images: Product images can be downloaded from the Sony Australia Flickr site http://www.flickr.com/photos/sonyaustralia/sets. 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