DataCard | SP25 Plus | Datasheet - Essentra Security

TABLE OF CONTENTS
TABLE OF CONTENTS .................................................................. 2
SP PLUS SERIES PRINTER OVERVIEW ...................................... 3
SP25 PLUS PRINTER INTRODUCTION ........................................ 3
KEY SP25 PLUS PRINTER IMPROVEMENTS .............................. 4
KEY SELLING POINTS................................................................... 4
PRODUCT POSITIONING – DATACARD® PRINTERS.................. 5
SUPPLIES OVERVIEW .................................................................. 6
MARKET OPPORTUNITIES ......................................................... 10
BID SPECIFICATIONS ................................................................. 12
FREQUENTLY ASKED QUESTIONS ........................................... 14
ORDERING AND PRICING INFORMATION ................................ 16
MARKETING COLLATERAL AND ACTIVITIES............................ 16
IMPORTANT DATES .................................................................... 17
PRODUCT SPOTLIGHT STATEMENTS ...................................... 17
COMPETITIVE ANALYSIS ........................................................... 17
ADDITIONAL INFORMATION....................................................... 19
Datacard Group Confidential
Page 2 of 19
April 2007
SP PLUS SERIES PRINTER OVERVIEW
As successful printers mature and become the industry standard, there comes a point in time
when they need a boost. As a result, Datacard Group is proud to introduce the Datacard® SP
Plus Series card printers with a “boost of energy”. The new SP Plus Series printers have
taken the best from the current and highly successful SP Series printers and added the
features and functionality to once again drive them to the top of the leader board in the card
printer market.
We understand that in order for you to be successful you need the latest and most exciting
products to help solve your customers’ problems. The SP Plus Series printers deliver the
excitement, features and the functionality so vital in making you and our customers
successful.
From print speeds that rival much larger more expensive solutions, to unique printing options
and functionality that make printing cards much easier and efficient, the SP Plus Series
printers coupled with our industry leading software and capture solutions make it the leader in
the card issuance marketplace.
The following is just one of the many new and exciting printers that make up the new SP Plus
Series. The following information will help you understand why Datacard and the SP Plus
Series of printers has led and will continue to lead in helping our customers solve their unique
card program needs.
If you have any questions regarding the new SP25 Plus card printer please contact your
Datacard sales representative.
SP25 PLUS PRINTER INTRODUCTION
In an effort to satisfy the growing market demand for low-cost printing solutions and the ever
increasing need for unique rewritable solutions, Datacard Group introduces the new
Datacard® SP25 Plus card printer.
The affordable SP25 Plus card printer combines high-quality, dye sublimation and rewritable
card printing technology in an efficient design ideal for single-card printing applications.
Customers can use this innovative, dual-function printer to produce color photo IDs, rewritable
cards or cards that utilize both technologies. Rewritable printing allows you to erase and
rewrite cards over 500 times with dynamic information, such as loyalty points, class schedules
or a temporary visitor ID.
The SP25 Plus card printer offers the same great attributes as our other SP Plus printers in a
lower-end offering. In addition, it brings new market opportunities to you and your customers.
For more information on how rewritable technology works and how it can be used to create
new selling opportunities for you, please download our Technology Guide for Rewritable Card
Printing.
Datacard Group Confidential
Page 3 of 19
April 2007
KEY SP25 PLUS PRINTER IMPROVEMENTS
The following are the improvements from the current SP25 card printer to the new SP25 Plus
card printer.
Look / Feature / Functionality
SP25 Plus Printer
Product name
Product nameplate on printer
Printer colors
SP25 Plus Printer
New - More polished look and feel
SP Plus series printers have new darker gray
enclosures, unique blue translucent hoppers and
cover will remain
Printer Operation Improvements
Printer and printhead warranty
Enhanced color tables
Thermal compensation
Improved cleaning system
New Options
Smart card dual contact and contactless
Printer Driver Improvements / Changes
®
®
Microsoft Windows operating system support and new
®
Datacard Open Platform printer driver that supports nonWindows operating systems i.e. Linux
Supply “gas gauge”
Monochrome dithering
Printer ICON on the desktop
24 month printer and printhead warranty
New color tables for more realistic colors
Improved card to card density for longer card
programs
Larger cleaning sleeve for improved cleaning
performance
New option – factory installation only
Windows XP & 2000 operating systems only – no
support for older operating systems. We are
working on Vista™ operating system – available
summer 2007
New Tool Box page to view how much supplies are
still available
Enhanced functionality to improve dithered images
New and improved Icon for better usability and
branding
KEY SELLING POINTS
There are many selling points of the SP25 Plus card printer; however the following are key
points to use while promoting the SP25 Plus card printer.
Affordable
• Low MSRP helps with initial capital investment
• Lower supply yields reduce upfront supply costs
• Rewritable cards are reusable and require no ribbon supply
Flexible
• Unique printer design delivers either color/monochrome printing or rewritable
card printing or both
• Compact and lightweight design allows for easy mobility
• Rewritable cards can be issued, modified, and reissued as often as necessary
Datacard Group Confidential
Page 4 of 19
April 2007
PRODUCT POSITIONING – DATACARD® PRINTERS
Datacard Group now offers four uniquely different products within the SP Plus series printer
family in addition to the RP90 Plus card printer. As we continue to expand the Datacard
Group printer offering, it is very important to make sure each product is positioned
appropriately. The following lists the proper positioning for each SP Plus Series and RP90
Plus printer.
Feature
SP25 Plus
Printer
SP35 Plus
Printer
SP55 Plus
Printer
SP75 Plus
Printer
RP90 Plus
Printer
Positioning
Affordable
and Flexible
Easy and
Convenient
Fast and
Versatile
Secure and
Durable
Advanced
Imaging
Print Speed (color/monochrome)
Manual feed
Up to
160/750 cph
Up to
190/1000 cph
Up to
175 cph
Up to
100 cph
●
●
●
●
Printing Options
Rewritable Card Printing
●
Full Color/Monochrome Printing
●
Retransfer Printing
Manual Card Feed
●
●
Automatic Card Feed
Simplex
●
●
●
●
●
●
●
●
●
●
●
●
●
●
●
Duplex
Quality Offset-Like Printing
●
Technology Card Printing
●
Encoding Options
Magnetic Stripe
●
●
●
●
●
Smart Card Options
●
●
●
●
●
●
●
●
●
●*
One-Sided Lamination
●
●
Two-Sided Lamination
●
Proximity Card Options
Card Durability Options
T-Panel
(In-line within ribbon)
●
●
(Clear Topcoat or Clear Datacard®
DuraGard® Laminate)
(Clear Topcoat and/or Datacard®
DuraGard® Laminate)
Card Security Options
One-Sided Lamination
●
(Custom Topcoat or DuraGard®
Custom Security Laminate)
●
●
One- or Two-Sided Lamination
(Custom Topcoat and/or
DuraGard® Custom Security
Laminate)
●
Ultraviolet fluorescent printing
Datacard® Certified Supplies
Intelligent Supplies Technology™
●
●
●
●
Advanced Imaging Technology™
●
●
●
●
●
* T-panel protection provided by separate InTM ribbon
Datacard Group Confidential
Page 5 of 19
April 2007
PRODUCT POSITIONING – DATACARD® PRINTERS (continued)
SP25 Plus:
The Datacard® SP25 Plus printer is a low volume, manual feed printer designed for, onesided card printing with rewritable functionality. The affordable SP25 Plus card printer
combines high-quality, full-color card printing and innovative rewritable card technology in a
cost-effective design that is ideal for low-volume applications.
SP35 Plus Printer:
The Datacard® SP35 Plus card printer offers everything you need to print vivid, one-sided
color cards. This convenient, easy-to-use printer is ideal for issuing education, healthcare and
staff IDs.
SP55 Plus Printer:
The Datacard® SP55 Plus card printer delivers fast speeds and the versatility to print many
different cards. It is perfect for casino/loyalty, education and corporate IDs.
SP75 Plus Printer:
The Datacard® SP75 Plus card printer is specifically engineered to deliver highly secure IDs
for government agencies, high-tech corporations, universities and other security-minded
organizations.
RP90 Plus Printer:
The Datacard® RP90 Plus card printer is a one- or two-sided retransfer printer specifically
engineered to help government agencies and other organizations issue secure, materialindependent identification cards that contain the latest contact and contactless smart card
technologies.
SUPPLIES OVERVIEW
The SP25 Plus card printer offers the same types of supplies available for use in other SP
Plus Series card printers and introduces new supply items:
+ ymcKT Short Panel Ribbon Kit and Supply Kit
+ 125 image yield
+ Ideal for cost conscience customers
+ Ribbon Kits include one roll of ribbon and cleaning supplies
+ Supply Kits include one roll of ribbon, cleaning supplies and blank cards
+ YMCKT Color Panel Ribbon Kit and Supply Kit
+
+
+
+
125 image yield
Perfect for customers who print color and black monochrome on the card front
Ribbon Kits include one roll of ribbon and cleaning supplies
Supply Kits include one roll of ribbon, cleaning supplies and blank cards
+ Enhanced Cleaning Sleeve
+
+
+
Replaces existing cleaning sleeve used in SP series printer products
Available in 5-pack and in all ribbon kits.
Larger diameter cleaning sleeve provides 50% more cleaning surface, the best
cleaning system in the card printer industry.
Datacard Group Confidential
Page 6 of 19
April 2007
Your best choice for supplies
Protect your investment in Datacard solutions by only using Datacard Certified Supplies.
You can count on Datacard for all your supply needs. We engineer superior performance and
reliability into every system-matched supply item we offer. For you that means smooth
printing, brilliant image quality, high security and exceptional performance. Worldwide
representation creates a fast, direct connection with the supplies and support you need, when
and where you need them. To ensure you are using Datacard Certified Supplies, look for
ribbons that feature our distinctive blue cores with platinum flecks®.
DISTINCTIVE BLUE CORE WITH PLATINUM FLECKS®
To ensure you are using Datacard Certified Supplies, look for ribbons, laminates and topcoats
that feature our distinctive blue core with platinum flecks®. The color blue with platinum flecks
mark is a registered trademark of DataCard Corporation in the United States, European Union
and/or other countries.
DATACARD CERTIFIED SUPPLIES FEATURING INTELLIGENT SUPPLIES
TECHNOLOGY™
Datacard ribbons provide real value to the consumer through our patented Intelligent
Supplies Technology. Datacard supplies include a number of enhancements when compared
to supplies used in competitive printers.
+ Ribbon saver
+ Automatic ribbon identification
+ Ribbon low warning and on-line supplies ordering
The SP25 Plus card printer features Datacard® proprietary ribbons, which are designed
specifically for the SP25 Plus card printer. When the printer recognizes that a Datacard®
ribbon is installed, all enhanced product features are enabled and successful card printing can
begin. The printer will only print color images and laminate cards when Datacard® proprietary
supplies are installed. Datacard is your exclusive source for proprietary ribbons for the SP25
Plus card printers.
Ribbon Saver
Datacard ribbons help to eliminate waste and can actually save ribbon, increasing the yield a
customer can achieve from one roll of ribbon. Because these ribbons are designed
specifically for use in the SP25 Plus card printer, only Datacard Certified Supplies offer this
type of savings.
Monochrome Ribbons: Instead of advancing one card length of ribbon for every printed
card, the SP25 Plus card printer advances just past the actual portion of ribbon that is
being used to print on the card. Depending on the card layout, this feature may double
and in some cases triple the standard yield of the monochrome ribbon. Ribbon savings
are the highest in card designs with printing on the leading edge of the card.
Color Panel Ribbons: The SP25 Plus card printer is able to automatically identify the
ribbon configuration installed, without advancing the ribbon one set of panels. This
eliminates the unnecessary loss of ribbon when the printer is reinitialized.
Automatic Ribbon Identification
When new Datacard® ribbons are installed in the SP25 Plus, the printer is alerted of the
change and automatically updates its internal print settings and offsets according to those of
the newly loaded ribbon. When changing colors of monochrome ribbons, or putting in a new
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April 2007
color panel ribbon configuration, the end-user does not need to make any changes to the
printer settings. The ribbon type is immediately recognized and the printer automatically
adjusts settings for the highest quality printing.
Ribbon Low Warning and On-Line Supplies Ordering
The SP25 Plus card printer tracks the number of print jobs consumed on each roll of ribbon
and provides a warning message when the available ribbon remaining is low. Within this
message, the end-user will be able to automatically elect to be taken to a web site for
immediate supplies ordering. Installers can change this address to their web site, so
customers are more easily directed for supplies ordering. End-users can also update this
address to the Datacard Certified Supplies reseller/dealer of their choice.
SUPPLY KITS AND RIBBON KITS
Print ribbons for the SP25 Plus card printer are available in two ways:
Supply Kits
Supply kits contain 125 blank cards, one roll of color ribbon, one adhesive cleaning
sleeve, and one isopropanol cleaning card. The blank cards are available as either full
blank PVC cards (front and back) or blank PVC front and blank PVC back with a HiCo
magnetic stripe. In addition to the standard YMCKT ribbon, a short panel ymcKT
ribbon is also available.
Ribbon Kits
Ribbon kits contain one roll of color ribbon, one adhesive cleaning sleeve, and one
isopropanol cleaning card. Available with YMCKT ribbon and short panel ymcKT
ribbon.
Supply
Item
Yield
SP25
SP25
Plus
YMCKT
125
ymcKT
125
SP35
SP35
Plus
SP55
SP55
Plus
SP75
SP75
Plus
YMCKT Color Panel Ribbon
The YMCKT ribbon is the same YMCKT ribbon type available for use in other SP and SP Plus
series printers, only in a lower yield that is more affordable for smaller customers.
ymcKT Short Panel Color Panel
The ymcKT ribbon is a new ribbon developed exclusively for use in the SP25 Plus card
printer. For customers who plan on only producing color photos on half of their cards, this
ribbon is the most economical as is provides shorter color panels for photos, and standard
sized K- and T-panels for black printing and full card topcoat protection. This ribbon is
available in the affordable 125 yield roll size.
The SP25 Plus card printer features Datacard® proprietary ribbons, which are designed
specifically for the SP25 Plus card printer. When the printer recognizes that a Datacard®
ribbon is installed, all enhanced product features are enabled and successful card printing can
Datacard Group Confidential
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April 2007
begin. The printer will only print color images when Datacard® proprietary color ribbons are
installed. Datacard Group is your exclusive source for proprietary ribbons for the SP25 Plus
card printers.
BLANK PVC CARDS
In addition to being available in each color ribbon supply kit, blank PVC cards are also
available separately in packs of 125 cards each. Two types of cards are available; both
include a blank PVC front. One card type is blank PVC on both sides and the other card type
is blank on the front and is blank PVC with a high coercivity magnetic stripe on the back.
BLACK HQ MONOCHROME RIBBON KIT
The Black HQ monochrome ribbon kit is the only monochrome ribbon kit available for use in
the SP25 Plus card printer. Unlike the color ribbon supply kits, the black monochrome ribbon
kit does not include blank cards, these are available separately. Just like the monochrome
ribbons developed for use in other SP series printers, this ribbon kit includes one adhesive
cleaning sleeve and one isopropanol cleaning card.
Supply Item
Black HQ
Yield
SP25
SP25
Plus
500
SP35
SP35
Plus
SP55
SP55
Plus
SP75
SP75
Plus
BLANK REWRITABLE CARDS
Datacard offers two types of Mitsubishi thermo-rewrite blue cards. Each rewritable card
includes a blank rewritable front that can be rewritten by the SP25 Plus card printer over 500
times, making is these cards both affordable and economical for customers who rewrite or
reuse cards regularly. One card type includes a full rewritable front and blank PVC back. The
second card type includes a full rewritable front and blank PVC back with a HiCo magnetic
stripe.
All Datacard rewritable cards write blue, monochromatic images up to 300 dpi resolution.
Once a card is written, exposure to UV light and ambient temperatures above 100°F (38°C)
should be avoided to prolong image land card life.
CLEANING SUPPLIES
The cleaning system for the SP25 Plus printer is the same as other SP series and SP Plus
printers and includes a user replaceable adhesive cleaning sleeve to clean the cards prior to
and after each printing. An isopropanol cleaning card is also used to clean the card transport
rollers and the optional magnetic stripe head. The adhesive cleaning sleeve and isopropanol
cleaning cards are available in each supply and ribbon kit as well as separately. For those
hard to reach areas or stubborn debris, an isopropanol-cleaning pen is available separately.
For customers who use rewritable cards, a rewritable cleaning kit is also available. This kit
contains 10 isopropanol cleaning cards, 10 adhesive cleaning sleeves, and one isopropanol
cleaning pen it is used to regularly clean the printer from debris which can accumulate when
using rewritable cards.
Datacard Group Confidential
Page 9 of 19
April 2007
REPLACEMENT PRINTHEADS
The replacement printhead for the SP25 Plus card printer is a new printhead, unlike the
monochrome or color printheads available for the other SP/SP Plus series printers. This new
printhead had been optimized for color and monochrome printing.
SP35
SP35
Plus
SP55
SP55
Plus
SP75
SP75
Plus
Color Printhead
Monochrome
Printhead
Supply Item
Color and Rewritable
Printhead
SP25
SP25
Plus
MARKET OPPORTUNITIES
The SP25 Plus card printer with its dual functionality is the ideal choice for a multitude of
markets and applications. Not only is it ideal for those applications requiring low-volume or
infrequent PVC card printing, it is also the perfect choice for those applications needing
rewritable technology.
With the introduction of the SP25 Plus printer we have given you a unique product with unique
functionality that will allow you to sell into new untapped markets, which means more selling
opportunities for you.
The following market applications are just a sampling of how the SP25 Plus printer and its
unique dual functionality can help you increase card usage which will result in more sales,
while at the same time helping/improving your customers’ card programs:
Markets: Full-Color/Monochrome Printing
Small Organizations
Protecting employees, property, and profits are the main concern to corporations today.
Identifying who should or should not be allowed access can be achieved through visual,
physical and logical identification. Based on the corporations’ needs, Datacard Group can
offer products and development tools for a successful integrated solution.
Loyalty/Retail
The Loyalty/Retail market is a fast growing market. More retailers are interested in
understanding each customer’s buying habits. With loyalty/retail cards retailers can not only
track the customer’s buying habits but they can also design specific marketing campaigns that
would be attractive to that particular end user. With the SP25 Plus card printer, retailers can
offer customized loyalty cards on the spot, eliminating any inconvenience.
Datacard Group Confidential
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April 2007
Membership
Today’s market is driven by customized, one-to-one marketing. With identity information,
organizations can provide special incentives to their members and conduct aggressive direct
marketing campaigns. Membership organizations can use photo ID solutions to ensure
member-only access to their facilities and track member service usage during each visit. The
customers also have an option to use their cards throughout the facility instead of having to
carry cash or credit cards for additional purchases.
Markets: Rewritable and/or Full-Color/Monochrome Printing
Retail
Retailers can print loyalty cards with rewritable point totals or limited-time special offers.
Beauty salons and other shops that take appointments can issue rewritable appointment cards
for clients. Movie and video game rental outlets can issue membership cards with rewritable
return by dates. Restaurants can issue frequent diner cards with point totals.
Entertainment
Applications include ski lift tickets, rate cards for casinos, lottery tickets, gaming cards, tickets
for concerts and sporting events, and membership cards for health clubs.
Transportation
Public and private transportation organizations can issue rider cards with rewritable ticketing
details or schedules for buses, trains and subways. Airlines can issue frequent flier cards or
boarding passes with rewritable point totals and flight information.
Corporate ID
Rewritable cards are ideal for issuing temporary and visitor IDs that include a name and
photo, yet can be returned at the end of the visit and easily reused for a different visitor.
Paired with other card personalization technologies, rewritable cards can also be used for
access control or time and attendance.
Education
K-12 schools, colleges and universities can print a student’s photo and demographics on a
fully rewritable ID, or print a photo on the PVC side and use the rewritable side to print a class
schedule or school events calendar. You can also print a library card with rewritable due
dates or issue copy/print cards that combine a magnetic stripe with a rewritable tally of
copies/prints used.
Healthcare
Hospitals and other healthcare providers can issue patient ID cards that feature preprinted
permanent information on the PVC side, such as hospital logo, and rewritable information on
the opposite side, such as patient’s demographic data or medical record information.
Datacard Group Confidential
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April 2007
BID SPECIFICATIONS
The following are the standard specifications of the Datacard® SP25 Plus card printer. Please
use this information when bidding the SP25 Plus card printer and supplies for any new or
ongoing programs.
Printer:
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
One sided edge-to-edge dye sublimation printing and/or rewritable printing (erasing
and writing)
Manual card feed
Full color or black monochrome imaging – no separate options
30 seconds per card YMCKT print speed
7.2 seconds per card K print speed
12.4 seconds for full erase and write
Physical dimensions:
− 14.9 in. (L) x 7.8 in. (W) x 9.0 in.(h)
− (37.85 cm x 19.5 cm x 22.5 cm)
Weight: 7.0 to 8.0 lbs. (3.2 kg to 3.6 kg) depending on options
USB connectivity
Integrated card storage – holds 15 0.030 in.(0.76mm) cards
Microsoft® Windows 2000, XP printer drivers and Open Platform driver for nonWindows operating systems i.e. Linux
Printer Driver
- User adjustable image and color controls
- User defined print and topcoat panel blocking region
- Stand-alone diagnostics
- Color image preview and color preview test card, provides the ability to load
a custom bitmap for the color settings preview
- On-line user help via driver and new E-guide
- Printer toolbox has also been translated to Brazilian Portuguese, in addition
to other languages.
- The Windows XP and 2000 operating system drivers run in user mode and
allow installation on Windows ServerTM 2003 operating system
- Supplies usage tab
- Printer pooling for Microsoft Windows 2000 and XP operating systems
Audible and visual message prompts
Continuous cleaning roller
Operator-replaceable print heads
Error free ribbon loading
Twenty four month standard depot warranty for printer
Twenty four month printhead warranty - no pass restrictions
Printer Encoding Options:
• ISO Magnetic stripe encoding IAT or NTT – factory installation only
• Dual contact and contactless reader – factory installation only
Datacard Group Confidential
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April 2007
Supplies:
• Datacard® Certified Supplies featuring Intelligent Supplies Technology™ with
enhanced features
− Automatic ribbon identification and validation
− Automatic printer settings and offsets
− Ribbon low warning
− Advanced Imaging Technology™
− Ribbon Saver
• Color Supply Kits include 125 blank cards,1 roll of color ribbon (up to 125 image
yield), 1 replacement cleaning sleeve, and 1 isopropanol cleaning card
− YMCKT ribbon with Hi-Co magnetic stripe cards
− ymcKT (short panel) ribbon with Hi-Co magnetic stripe cards
− YMCKT ribbon with blank white cards
− ymcKT (short panel) ribbon with blank white cards
• Monochrome Ribbon Kit includes 1 roll of ribbon, 1 replacement cleaning sleeve,
and 1 isopropanol cleaning card
− Black HQ ribbon (over 500 image yield minimum)
• Cards
− 125 blank white cards
− 125 blank white cards with Hi-Co magnetic stripe
− 100 rewritable cards with PVC back
− 100 rewritable cards with magnetic stripe and PVC back
• Cleaning Supplies
− Adhesive cleaning sleeve kit (5 per kit)
− Isopropanol cleaning card kit (10 per kit)
− Isopropanol cleaning pen
− Rewritable cleaning kit (10 cards, 10 cleaning sleeves, and cleaning pen)
Cards:
•
•
Card types accepted:
- Size: 3.370 in. x 2.125 in. (85.6mm) x (53.98mm)
- Type: PVC with glossy laminate surface; other core materials with PVC
overlaminates are optional
- Mitsubishi ThermoRewrite blue card (rewritable)
Card thicknesses accepted (± 10%)
− 0.009 in to 0.055 in. (0.2286 mm to 1.397 mm)
− 0.03 in optimal for rewrite
Datacard Group Confidential
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April 2007
FREQUENTLY ASKED QUESTIONS
Q:
A:
Q:
A:
Q:
A:
Q:
A:
Q:
A:
How do I switch from normal dye sublimation color or monochrome printing to
rewritable printing and vice versa?
When switching from PVC printing to rewritable printing, first check the “rewritable”
box in the printer driver and remove the print ribbon from the printer. When switching
from rewritable to PVC printing, uncheck the “rewritable” box in the printer driver and
install the print ribbon in the printer.
Does the SP25 Plus card printer support the same magnetic stripe formats as
other SP Series printers?
Yes, all SP Plus series printers, including the SP25 Plus card printer, use the same
magnetic stripe formats (IAT, BINARY, NTT, TRIPLE IATA (3 Track IATA), AAMVA,
VING, and SAFLOK). Customized magnetic stripe formats are also available through
the firmware diagnostic program.
Can the thermal printheads from the SP35 Plus, SP55 Plus, or SP75 Plus card
printer be installed into the SP25 Plus card printer?
The SP25 Plus card printer uses a new printhead that is different than the printhead
used in the other SP Plus series printers. Even though the printhead connector is the
same for both printheads, only the SP25 Plus printhead should be used in the SP25
Plus card printer.
Can the SP25 Plus thermal printhead be installed into an SP35 Plus, SP55 Plus,
or SP75 Plus
Even though the printhead connector is the same for both printheads, the SP25 Plus
printhead should not be used in other SP series card printers.
Can the ribbon cartridge from other SP series card printers be used in the SP25
Plus card printer?
Yes, the same ribbon cartridge is used in all SP Plus series card printers, including the
SP25 Plus card printer.
Q:
A:
How many cards will the SP25 Plus card printer output hopper hold?
The SP25 Plus card printer can hold up to 9 printed ISO ID-1 (CR80/0.030) cards in
the output hopper. This number can be lower, depending on the card’s original
flatness.
Q:
Will the top cover and base cover from an SP35 Plus card printer fit on an SP25
Plus card printer?
Yes. The same covers are used for both printers.
A:
Q:
A:
Q:
A:
Does the SP25 Plus card printer have separate models for full color printing and
rewritable printing?
No. Any SP25 Plus card printer is capable of printing color or monochrome on PVC
cards and erasing and writing rewritable card stock.
Do ribbons developed for use in other SP Plus series printers operate in the
SP25 Plus card printer?
Ribbons developed for use in the SP35, SP55, and SP75 card printers will not operate
in the SP25 Plus card printer. The only ribbons that the SP25 Plus card printer
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April 2007
recognizes are the 125 image yield YMCKT and ymcKT ribbons and the 500 image
yield black HQ ribbon.
Q:
A:
Q:
A:
Will the ribbons developed for use in the SP25 Plus card printer operate in other
SP Plus series printers?
The YMCKT, ymcKT, and black HQ ribbon developed for use in the SP25 Plus card
printer are not recognized by the SP35 Plus, SP55 Plus, or SP75 Plus card printer and
will not allow the printer to produce cards.
Does the SP25 Plus card printer operate with Datacard® monochrome ribbons
as well as monochrome ribbons provided by third party-suppliers (just as the
other SP Plus series printers do)?
The only monochrome ribbon that functions within the SP25 Plus card printer is the
Datacard black HQ ribbon (item number 552954-604). Other Datacard monochrome
ribbons and third-party monochrome ribbons are not recognized by the SP25 Plus card
printer and will not allow the printer to produce cards.
Q:
A:
What is the difference between a “supply kit” and a “ribbon kit?”
Supply kits available for use with the SP25 Plus card printer are only available with full
color ribbons and include 125 blank cards and cleaning supplies within the kit. Ribbon
kits available for use in the SP25 Plus card printer (as well as other SP Plus series
printers) include one roll of ribbon and cleaning supplies within the kit.
Q:
A:
Can I punch holes in rewritable cards for use with lower cost badge holders?
Just as Datacard Group recommends that holes not be punched in full color PVC
cards, we also recommend against punching rewritable cards. When a hole is punched
in a card, it often leaves behind rough “burrs” that can come in contact with the
printhead, leading to an expensive service call and/or replacement. If users need to
display their rewritable cards, Datacard Group recommends using premier supplies
accessories that do not require punched holes in order to be displayed or held.
Q:
A:
How many times can a rewritable card be erased and rewritten?
When used as instructed, the rewritable cards Datacard Group offers can be erased
and rewritten up to 500 times per card. Card life may be extended provided that cards
are not exposed to UV light and the SP25 Plus card printer write power is adjusted so
“image ghosting” is not evident.
Q:
A:
What type of information can be written on a rewritable card?
Rewritable cards are written in a blue monochromatic dye and can contain text,
photos, and other images. Datacard Group does not recommend that bar codes be
printed, as most readers will have difficulty reading the bar code produced on a
rewritable card.
Q:
A:
What is the Ribbon Saver feature and how does it work?
The Ribbon Saver feature is only available in the SP series card printers and is unique
to the Datacard ribbons used in those printers.
For monochrome print ribbon applications: Instead of advancing one card length of
ribbon for every printed card, the SP25 Plus card printer advances just past the
actual portion of the ribbon that has just been used. Depending on the card
design, this feature can potentially triple the standard yield of a monochrome print
ribbon!
Datacard Group Confidential
Page 15 of 19
April 2007
For color panel ribbon applications: The SP25 Plus card printer is able to automatically
identify the ribbon configuration without advancing the print ribbon one panel set.
This eliminates the unnecessary loss of ribbon when the printer is turned off and
reinitialized.
Q:
A:
Q:
A:
Can I take a partially used print ribbon from one SP25 Plus card printer and use
it in another SP25 Plus card printer?
Yes. The individual print ribbon information is maintained on the RFID tag; not in the
SP25 Plus card printer. When a partially used print ribbon is installed into a second
SP25 Plus card printer, the RFID tag on the take-up core informs the printer of the type
of print ribbon installed and the remaining number of images available on the supply
core.
Are there special handling considerations when manually feeding cards in the
SP25 Plus card printer?
To help ensure that images and information are properly printed on a PVC or
rewritable card, we recommend that all cards be handled by the edges and not the
card front or back. Oil and dirt can easily be transferred to the front of a card handled
improperly, which results in poor print quality.
ORDERING AND PRICING INFORMATION
Pricing information will be distributed via the normal process. However we will be adding the
SP25 Plus card printer to our demo promotion program which is offered to all our distribution
channels. Please use the normal process to order your demo units.
The following is retail price for the SP25 Plus card printer. A more detailed pricing chart for
both printer options and supplies will be delivered via the normal process.
SP25 Plus card printer with dual functionality (dye sublimation and
rewritable printing technology)
MSRP (US$)
$ 1,695.00
MARKETING COLLATERAL AND ACTIVITIES
For more information on the SP25 Plus card printer, the following information will be available
on PartnerPageSM (www.partnerpage.com) at the end of April:
•
•
•
•
•
SP25 Plus card printer data sheet
Datacard® card printer brochure
SP Plus printer web banner
SP Plus printer advertisement
Sample card projects
Datacard Group Confidential
Page 16 of 19
April 2007
IMPORTANT DATES
Product Overview – Available via PartnerPage
April 20
Price Pages Available via PartnerPage
April 20
Sales Training – Web Casts
Week of April 16
Product Shipments Start
May 18
Official Public Product Launch – Cards Asia Trade show
Datacard.com end-user information available
April 25
PRODUCT SPOTLIGHT STATEMENTS
The following 25 and 75 word positioning statements have been provided to help in the
creation of web content, sales proposals, and other sales/marketing content that you may
need to provide.
25 words:
The affordable Datacard® SP25 Plus card printer combines high-quality, dye sublimation and
rewritable card printing technology in an efficient design ideal for single-card printing
applications.
75 words:
The affordable Datacard® SP25 Plus card printer combines high-quality, dye sublimation and
rewritable card printing technology in an efficient design ideal for single-card printing
applications. Customers can use this innovative, dual-function printer to produce color photo
IDs, rewritable cards or cards that utilize both technologies. Rewritable printing allows you to
rewrite cards at least 500 times with dynamic information, such as loyalty points, class
schedules or a temporary visitor ID. Visit www.datacard.com/ID for more detail.
COMPETITIVE ANALYSIS
There are numerous rewritable-only printers available in the marketplace as well as
lower-volume dye sublimation printers, but to our knowledge the SP25 Plus card printer is the
only dual functioning printer that can handle dye sublimation and rewritable card printing.
When comparing the SP25 Plus card printer with other low-end card printers, there is really no
comparison. The SP25 Plus card printer is unique in its feature sets and flexibility:
• Unique dual functioning printer with both rewritable printing and direct to card printing
• Ideal for those applications that might require both technologies
• Unmatched and undisputed service and support
• Patented card input and output in front of printer
Datacard Group Confidential
Page 17 of 19
April 2007
COMPETITIVE ANALYSIS (continued)
Datacard®
Brand
Model
Printer Type
Print Speed (per card)
YMCKT
Monochrome
Evolis *
SP25 Plus
Tattoo: Rewrite
Dye Sublimation
Printing and Rewritable Rewritable Printing Only
Printing
30 seconds
-
(120 cards per hour)
7.2 seconds
-
(500 cards per hour)
Magicard® *
Opera
Dye Sublimation
Printing Only
30 seconds
(120 cards per hour)
6.0 seconds
(600 cards per hour)
12.4 seconds
8.0 seconds
(180 cards per hour)
(450 cards per hour)
300 dpi
300 dpi
300 dpi
Edge-to-edge Printing
Yes
-
Yes
Rewritable Print Area
2.13” x 3.32”
1.90” x 3.15“
HiCo
LoCo
-
Rewritable
Print Resolution
Magnetic Stripe Options
Smart Card Option
Weight
Communication Types
Input Hopper Types
Output Hopper Types
Operating System
Support
Market application
Printer Warranty
Printhead Warranty
Single/Double Sided
Printing
Accessibility
Ribbon Yield:
YMCKT
ymcKT
Black monochrome
Monochrome Ribbon
Saver Feature
HiCo
Dual contact &
contactless
7 lbs.
-
HiCo
Contactless SC coupler
No
5.5 lbs.
7 lbs.
USB
No hopper – manual
feed
Single card
USB
USB
300 Cards
50 Cards
24 months
12 months
12 months
Single
Single
Single
100 Cards
Windows® 95/98/ME NT
Windows® XP and 2000
4.0/2000/XP
Low volume
Low volume
dual functionality
24 months
12 months
Front input, front output Rear input, front output
Not available
Windows®
98/ME/2000/XP
Low volume
portable card printer
12 months
Top input, front output
up to 125 images
up to 125 images
over 500 images
-
up to 50 images
-
Yes
-
No
Over 500 erase and
Up to 500 erase and
rewrite cycles
rewrite cycles
* All competitive data as presented on internet at competitors’ web sites as of April 2007.
Rewritable Card Life
Datacard Group Confidential
Page 18 of 19
April 2007
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