Retail Application Medium
Retail security
Improve retail profitability
and operational performance
Medium to large sized applications
Answers for infrastructure.
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Effective loss prevention through
multi-layered retail security
Crime affects the profitability of retail businesses of all sizes all over the world,
from small individual shops to large multi-storey shopping centres. Small
wonder, then that most retailers have made loss prevention a major priority.
While several practical measures can be put into place to limit the opportunity
for theft during opening hours such as addressing blind spots on shopfloors –
the real key to bringing about a substantial reduction is the building of a
multi-layered approach to retail security – during and after working hours.
Electronic systems have an integral part to play in this multi-layered approach.
The installation of video surveillance has often proven effective. As well as
enabling the detection of intruders after hours, the presence of video systems
can deter unauthorised access to vulnerable areas during opening hours. And,
even greater benefits can be achieved through the integration and interoperability between video surveillance, access control and intruder alarm systems.
At Siemens, we understand that the level of sophistication and functionality
required in such systems is driven by the size of the business they cover. The
scalable products and systems we offer interoperate seamlessly to provide costeffective security which will not impact negatively on the retail environment.
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Retail security: good for staff, good for
customers and great for profitability
“Multi-layered” approach to security
Adopting common sense procedures –
such as locking stockrooms and limiting
staff and customer access during stock
takes – is fundamental to a more secure
retail environment. Through training,
staff should be encouraged to remain observant and to be on the lookout for suspicious or unusual behaviour. Once these
kind of basic practices are put into place,
electronic systems are the effective final
layer of security – both during and outside opening hours.
Interoperability for all
Electronic security systems from Siemens
have inherent interoperability capability,
meaning that regardless of the system
size, the components can interact and be
controlled from one central point at all
times. So all retailers can benefit from
centralised security management which
focusses on their specific risks and priorities.
Clamp down on shoplifting
In any attempt to reduce shoplifting, providing an active deterrent is a key objective. This can be achieved by a combination of article tagging and the overt
positioning of video surveillance cameras. And, when thieves are not deterred,
the latest video systems from Siemens
will ensure that clear, visual evidence is
recorded, easily retrieved and readily
available to support any prosecution. The
installation of access control for offices,
stockrooms and other sensitive areas will
also limit the opportunity for thieving.
Reduce employee theft opportunities
It is estimated that 35%(1) of retail theft is
committed by employees. This involves
activities that range from the removal of
stock from displays to dishonest handling
of cash and fraudulent till manipulation.
Again, a combination of Siemens’ fixed
video cameras linked to digital recording
equipment, POS systems and access control of critical locations will provide an
effective deterrent to staff who may be
tempted. It also provides irrefutable
evidence if they succumb to temptation
anyway.
(1)
Protect cash
The handling of cash is a major issue
within the retail industry. It provides a
constant temptation not only for employees regularly handling small amounts,
but also for serious criminals wherever
substantial takings start to accumulate.
Again video surveillance and alarm
systems, fitted with panic buttons to
summon the police, have a proven deterrent effect.
Tighten out-of-hours security
Much vandalism and theft – and most
break-ins – occur under the cover of
darkness, outside normal working hours.
Implementing overt electronic systems
will help deter offenders and implementing covert ones will help identify, apprehend and successfully prosecute them.
Siemens’ access control, intruder detection and video surveillance systems are
flexible enough to cater for differing levels of security during and after opening
times. Times of greater vulnerability such
as evenings, weekends and public holidays can be designated as needing
greater security and alarms set to trigger
video recording equipment or locking
doors.
Improve customer service
By relieving them of routine security procedures, the implementation of electronic security measures gives staff more
time for customers. So with a safer, improved service, the likelihood of repeat
business is greatly enhanced.
Reduce Health & Safety risks
Using access control systems to restrict
entry to certain areas such as warehouses,
stockrooms etc., also can ensure that
only personnel trained in Health & Safety
(H&S) policies are allowed to proceed.
This should reduce the number of accidents in the workplace.
Security – all around improvement
Improved security is the key to a safer retail environment for customers and staff,
but it also brings a measurable return on
investment – with fewer losses, and improved customer and staff retention.
Highlights
Better overall security leads to an improved retail experience for customers
Electronic security systems can also
contribute to an improvement in
Health & Safety performance
Use electronic security measures –
combined with common sense practices – to deliver increased protection
for assets, staff and premises
Reduce shrinkage by reducing the
opportunity for theft
Protect cash with physical restrictions
and interoperable access control and
video surveillance systems
Improve out-of-hours security with
interoperable video surveillance/recording and intruder detection systems
Global Retail Theft Barometer 2007.
3
Security systems from Siemens offer medium to
large-sized retailers the opportunity to increase
operational efficiency, by reducing losses and
thereby effecting greater competitiveness.
With interoperable access control, intruder alarm
and video surveillance systems, cost-effective security becomes a reality, building upon existing IT
and security systems to provide central management of all the functionality, on-site or remotely
via a CMS: from managing thousands of personnel, customers, suppliers and contractors requiring access to various parts of the retail site to
monitoring entrances, exits, stockrooms, warehouses and payment areas – with extensions and
upgrades to the system easily effected. Staff management, asset tracking and alarm response can
also be greatly improved with centralised verification and response to cardholders, alarms, etc.
Medium to large-sized retail outlets
Supermarkets, department stores, DIY shops, car dealerships
Deter theft with overt surveillance
Overt video surveillance systems are a
proven deterrent. Strategic positioning of
Siemens’ fixed cameras will actively discourage shoplifting, criminal damage
and staff theft. That’s because people
know that, not only are the chances of
being seen much greater, but that evidence is also constantly being recorded.
Siemens’ moving cameras have the additional advantage of being able to track
suspected thieves throughout the store.
Reduce fraudulent insurance claims
“No Win – No Fee” legal services have
brought about a dramatic increase in the
number of “Slip & Fall” claims against retailers. If the entire retail premises are
covered by Siemens cameras linked to
SISTORE digital recording systems the
chances of a false, costly liability claim
proceeding will be greatly reduced because the retailer can produce evidence
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of any incident. If the claim proves to be
legitimate, a valuable insight can be obtained by reviewing the events leading
up to the incident. This can help implement adequate corrective and preventative measures.
Detect fraud at the cash register
By linking them to POS data mining packages, Siemens’ digital recording systems
can deliver clear, detailed images of till
transactions in an instant. Till receipts
can be matched to images encrypted
with ‘date and time’ data showing who
sold what to whom. In this way, suspicious activities can be investigated and
any fraudulent transactions readily
detected.
Entry rights – based on seniority and
working hours – are managed via a central database and tailored to suit the access requirements of each member of
staff. Doors are locked and only open
upon presentation of an authorised card
to a reader controlling the door lock. The
system can also be used to arm and disarm the Siemens’ intrusion detection system therefore ensuring that high-risk
areas are automatically protected at all
times. This minimises the risk of personnel forgetting to reset the alarm or the
passing of alarm codes to external parties.
Integrated with detector-activated video
surveillance systems, it also gives additional evidence-gathering functionality in
the case of forced or unauthorised entry.
Manage access to vulnerable areas
Siemens’ access control systems can limit
entry to stockrooms, offices and other
sensitive areas of the retail premises.
Central and remote management
Siemens’ remote-viewing software enables live or recorded images to be
viewed by specified PC users on the net-
Central controllers
Interoperability in action – town supermarket
Access control
Intrusion detection
SiPass Entro
Intrunet SI220
SiPass Entro is a very flexible and user-friendly PC-based
access control system that can monitor and control up to
512 doors and 40,000 cardholders.
It enables customised access rights by categories and offers a complete range of reports. System configuration is
simple and an extensive range of reader and card options
are available.
SiPass Entro also provides a unique video recording capability when used in combination with SISTORE digital
video recorders.
The Intrunet SI220 intruder alarm syste
to large-sized retailers the flexibility of
and high-performance intrusion detect
pansion and integration is facilitated, a
tional security functionality to be integ
door control or local video surveillance
Easy to use and manage, the system al
range of communication modules that
alarm transmission and verification zon
for centralised as well as remote monit
05h00 – The first deliveries are due at 05h30. The staff
enter the car park using their own access card to control
the barrier. As they enter the warehouse using their
hands-free access cards, the alarm system is deactivated,
at the same time triggering real-time video recording.
07h00 – The stock management system is showing
products available in area J but only half the quantity is
there. The security manager reviews the video surveillance footage to investigate whether this is an inventory
check error, a vendor error or pure theft. By reviewing
the access log and video footage, he finds out that one
of the employee’s badges was used to enter the warehouse and steal some stock. He will now speak to the
employee to clarify the situation.
08h30 – The supermarket will open shortly. Each office
is access controlled with proximity readers. As the office
staff present their cards to a reader to enter their offices,
the motion detector is deactivated, the lights are turned
on automatically.
Colour camera
CCBC1337
Field devices
Hands-free readers
Ideal for food preparation areas to prevent contamination or warehouse areas
as it is possible for the reader to read your
card from a greater distance (up to 1 m).
SR34/8
CCIS134
AGB600
Ultrasonic detector
UP370
SISTORE MX DVD 3232
Proximity readers
Ideal for controlling access to doors in
offices by use of card only.
IP
Glass break detector
Hybrid digital recorder
Proximity and PIN reader with a robust
design and metal casing for vandal resistance. Access granted by card only or
card + PIN for additional security.
Access controller
Heavy duty weatherproof readers
Ideal for use in outdoor applications
and in warehouse environments (vandal
resistant).
Multi-partition keypad
PIN /
SAK94
BC43-EM
Glassbreak detectors
– Flexible positioning options
– Install up to 8.5 m away from the
glass surface being monitored
Advanced motion detectors
– Advanced temperature compensation
– White light suppression (e.g. car
headlights)
– False alarms can be vastly reduced
Seismic detectors
Very early detection of thermal and
mechanical attacks on a wide range of
safes and ATMs. For optimum damage
limitation.
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Video surveillance
SISTORE MX
em offers medium
adaptable security
tion. System exallowing for addigrated, such as
e.
so benefits from a
allow customised
nes set ups – ideal
toring.
P camera
5
SISTORE MX is a flexible, hybrid surveillance system that
allows recording of both analogue and digital cameras.
The free remote client software allows simultaneous
display of up to 32 live images from different SISTORE MX
devices. The SISTORE MX NVR (hardware-based) and
SISTORE MX NVS (software-based) network video recording systems allow the operator to view live images, and
support recording, playback and remote access for up to
32 IP cameras per installed system.
Speed dome
CCDS1415-DNX
Dual technology detector
09h00 – The supermarket is now open. The access controlled barriers are in “open” mode to allow customers
access to the car park.
IR270MD
12h30 – As the number of customers peaks, video surveillance cameras keep a watchful eye on the shop’s
floor and tills. The queues are getting longer quickly. The
control room operator advises the till staff manager,
who opens additional tills. Waiting time at check outs
are kept under control.
21h00 – The supermarket closes after another busy day.
As shelves are being re-stacked ready for the following
day, the till manager proceeds to begin counting the takings. The alarm is set in the shop, whilst the warehouse
and offices are kept accessible for authorised access card
holders. The carpark is now closed to the public. Daynight dome cameras keep a watchful eye on staff leaving
the shop.
Control software:
– Records of those entering the room
– Video playback linked to each record
card reader
M
n
SiPass Entro 5
Software
Control keypads
A complete range of 2-line display keypads with up to 16 characters. Displays
for system states, such as on/off, partition “unset”, “part set”, etc.
Interoperability – System Control Software
Intrusion
Detection
Cameras
– Super high-resolution colour cameras
for monitoring of tills and cash handling.
– High-resolution day-night models in
conjunction with infrared illumination
for clear images 24 hours a day.
– IP models for true digital transmission
of streaming images to be recorded
by SISTORE MX (software, hardware
and hybrid recording).
Speed domes
Utmost control and precision. Up to 26x
optical zoom, with
preset positions
and automatic
guard tour facility.
Video
Surveillance
Access
Control
TFT displays
With various size of screen and performance of display – suitable for use in
control rooms or as public display monitors.
Control keyboard
Able to remotely control both the digital
recording system and speed domes, the
CKA4820 keyboard offers ease of use
and flexibility for quick and simple playback or searching of events.
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work. This means, for instance, that managers can review images to ensure their
departments are running smoothly or
check that areas are free from hazards.
Users can also be authorised to access
images remotely. Managers can therefore
check stocktaking procedures, ensure
there are no breaches of security or
check that opening times are properly
observed by staff – even when the managers themselves are not on the premises.
Improve out-of-hours safety for staff
With the growth of out-of-town retail
centres, many medium to large companies are now in more isolated locations
and have extended opening hours. This
makes them more attractive to the serious criminal.
To improve security – and safety of staff
– the first line of action is to ensure that
the outer perimeter of the premises is
secure. Siemens’ access control systems
allow entry to the car park to be controlled outside normal opening hours by
granting access to only authorised card
or tag holders.
Siemens’ intruder detection systems enable the various areas of the premises
(main store, warehouse, offices etc.) to
be monitored independently. This means
that offices can be under alarm while the
main store is not. Detectors can be linked
to specified verification zones, activating
audio or video alarm verification immediately after an alarm. When the exterior of
the building is monitored by Siemens’
day-night cameras, staff will undoubtedly
feel safer and more secure.
Future-proof security
In choosing the various Siemens’ security
technologies for retail premises, owners
and managers are ensuring the future
expansion capability of their security
arrangements, which will be able to grow
with the business.
Siemens’ IP-based systems facilitate the
central monitoring of the access control,
intruder detector and video surveillance
systems. In the event of any incident that
triggers an alarm, signals can be transmitted to a pre-configured e-mail address
and event-logs can be investigated
remotely.
When linked to a central control room, or
alarm monitoring centre, Siemens’ systems provide invaluable tools for the verification of alarms and facilitate appropriate response.
Improve customer service
Video surveillance of a store and its tills
will achieve far more than simply monitoring dishonest activity of staff and customers and recording evidence. By studying the serving of customers by staff,
faults can be identified. Gaps in training
can be corrected to improve performance
and the service offered.
Highlights
Make it simpler to investigate suspicious transactions and identify dishonest activities
Use surveillance of tills to reduce
employee cash theft and fraud
Deter and reduce theft by customers
and staff with overt video systems
Control and manage entry to vulnerable areas with video and access control
systems
Improve out-of-hours safety and security with interoperable access control,
video and intruder detection systems
Substantial reduction in store theft
means quick return on investment
Staffing levels at tills and checkouts can
be monitored too, in order to keep waiting times to a minimum and ensure efficient deployment of staff.
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The new corporate headquarters were opened in
2006 and cover about 19,500 m2. An architectural jewel, the building is the set of a remarkable
display of famous cars and offers visitors a diversified portfolio of branded products and services.
The site includes a repair and accessories shop,
and is a recognised centre of competence for the
repair of classic cars. The company has been a
family run business for over five decades and
employs 2,000 qualified employees in Hungary
and Austria. More details: http://www.pappas.at/
Case study: Georg Pappas Automobil AG –
integrated safety and security
Highlights
Access control – 86 readers
Project requirements
Optimum fire detection system, flexible
gas extinguishing system, acoustic and
alarm system for the whole area, reliable
video surveillance, modern access control.
Audio/evacuation – 72 loudspeakers
Fire detection
Fire protection/extinguishing
Intrusion detection – 30 detectors
Video surveillance (CCTV) –
69 cameras
System description
The access control system includes
amongst others 57 proximity readers,
29 proximity readers with PIN and 17
escape route terminals. The system also
provides elevator control functionality.
The intrusion detection system consists
of two Intrunet SI420 subsystems, comprising 12 control panels, around 30
alarm sensors and several infrared barriers and magnetic contacts.
The IP-based video surveillance system
sits on the Gbit Ethernet LAN, and comprises of 15 analogue cameras, 54 IP
cameras and 2 central video servers.
A modern fire detection system and a
flexible gas extinguishing system were
installed too.
The acoustic and alarm system includes
72 loudspeakers with approximately
6,000 W. The transfer of the signals is
effected over a 100 Mbit Ethernet LAN.
The security control centre WinGuard
with data interface to the maintenance
groups fire, video, alarm and access control provides fast response times.
Customer benefits
Highest possible safety and security for
staff, customers, and material assets via
a fully interoperable system.
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Systems overview
Large to enterprise
Medium to large
Small to medium
Access control
Intruder detection
Video surveillance
Remote
monitoring
SiPass standalone
and codelocks, or
SiPass Entro Lite with
prox & PIN readers
Intrunet SI120 with
single or dual
technology motion
detectors and
door/window
contacts
SISTORE AX DVR and Via alarm
fixed cameras and
receiving
domes
centre
SiPass Entro Lite or
Entro with a wide
range of readers
(prox & PIN, proximity, hands-free and
heavy-duty)
Intrunet SI220 with
dual technology
motion detectors,
glass break detectors
and multi-partition
keypad
SISTORE MX DVR +
Own or
NVS + NVR with fixed outsourced
and PTZ IP cameras control room
and domes
SiPass Entro or
SiPass integrated
combined with a
wide range of readers (prox & PIN,
proximity, hands-free
and heavy duty)
Intrunet SI410 with
external detectors,
internal motion detectors with Grade 4
antiblocking, and
multi partition keypads with key switch
and annunciation
modules
SISTORE CX DVR with
fixed and PTZ
cameras and domes
+ IVM software
MM8000
DMS – own
or outsourced
Welcome to the world of
innovative thinking
Innovation
For the last 160 years, Siemens has been
investing a great deal in both manpower
and research and development. This has
ensured a constant stream of new insights,
technologies and inventions that enable
us to continuously improve the reliability
of our products and systems to make
them easier to install and operate.
Advances in digital technologies are
creating a whole new world of possibilities. Siemens has been at the leading
edge of progress in this field and continues to redefine both current and future
technologies.
Interoperability
Interoperable systems are now supplied
alongside such basic requirements as
lighting, heating and water in a building.
As a company, we know that integration
supports the business environment
through the interaction of products and
systems. We break down the barriers
between our access control, intrusion
detection and video surveillance product
lines in our security portfolio and listen to
what the market actually wants. We then
develop to deliver both fully integrated
and interoperable security systems, based
on our 30 years of know-how in security.
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Siemens Switzerland Ltd
Building Technologies Division
International Headquarters
Gubelstrasse 22
6301 Zug
Switzerland
Tel +41 41 724 24 24
Fax +41 41 724 35 22
Siemens Building Technologies
A Division of Siemens Ltd (Australia)
885 Mountain Hwy
Bayswater, VIC, 3153
Australia
Tel +61 3 9721 2000
Fax +61 3 9720 9966
Siemens Pte Limited
Building Technologies
The Siemens Center
60 MacPherson Road
348615
Singapore
Tel +65 6490 6000
Fax +65 6490 6001
Siemens Limited
Building Technologies
Units 1006-10
10/F, China Resources Building
26 Harbour Road
Wanchai
Hong Kong
Tel +852 2870 7888
Fax +852 2407 4457
Siemens Building Technologies
Security Products
Brecon House
Llantarnam Park
Cwmbran
NP44 3AB
United Kingdom
Tel +44 871 386 0800
Fax +44 871 386 0888
The information in this document contains general descriptions of technical options available,
which do not always have to be present in individual cases. The required features should therefore
be specified in each individual case at the time of closing the contract.
Subject to change • © Siemens Switzerland Ltd • A517 EN • 10809
www.siemens.com/retailsecurity
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