Press Release
Press Release
EMBARGO: 1st September 2009, 0600 CET
Canon launches two versatile lenses for
impressive everyday use
London, UK, 1st September 2009: Canon today strengthens its EF-S series of
lenses with the launch of two powerful standard kit lenses for EOS EF-S camera owners:
the EF-S 18-135mm f/3.5-5.6 IS and the EF-S 15-85mm f/3.5-5.6 IS USM. Both lenses
match the style and performance of Canon’s new APS-C sensor camera – the Canon EOS
7D.
The high performance standard zoom lens
The high-quality EF-S 15-85mm f/3.5-5.6 IS USM is equivalent to a 24-136mm focal
length lens (5.6x standard zoom). Designed for EOS EF-S mount bodies the lens covers
wide angle and portrait focal ranges. It also offers a 4-stop Image Stabilizer as well as a
close focusing distance of just 0.35m throughout the zoom range.
Versatile super zoom lens
The EF-S 18-135mm f/3.5-5.6 IS is a powerful all-in-one lens for EOS EF-S mount bodies.
It features a 4-stop Image Stabilizer and a 7.5x super zoom range (approx. 29-216mm
equivalent focal length). The lens covers a wide range of focal lengths with a 0.45m
minimum focusing distance. A general-purpose zoom, it is ideal for photographers
looking to make the step up from a standard kit lens.
Easy-to-use impressive image quality
Both lenses offer great low-light performance due to the inclusion of a
4-stop Image Stabilizer that automatically detects panning and tripods, responding
accordingly to help photographers take steady shots in any situation. The addition of
ultra low dispersion (UD) lenses and aspherical lens elements - as well as lens coatings
optimised to combat ghosting and flare - ensure high quality throughout. Both
products also include a circular aperture for beautiful background blur (bokeh).
Both lenses feature Canon’s improved exterior lens design that offers an improved
high-grade look and feel compared with previous EF-S lenses.
Offering a wide range of focal lengths both EF-S 18-135mm f/3.5-5.6 IS and the
EF-S 15-85mm f/3.5-5.6 IS USM are ideal all purpose lenses, suitable for the
photographer looking for a walk around lens or those with many lenses who on
occasion wish to travel lighter.
– Ends –
About Canon Europe
Canon Europe is a subsidiary of Canon Inc. of Japan, a world-leading innovator
and provider of imaging solutions for individuals and businesses.
The main business focus for Canon Europe is in two clearly defined markets:
Business Solutions (developing IT products, solutions and services for the office
and professional print environments) and Consumer Imaging (photo, video,
printers, scanners, fax machines and multifunction devices).
Canon Europe also provides Industrial Products including broadcast lenses,
semiconductor and medical equipment.
Canon Europe employs in the region of 11,000 people across Europe, the Middle
East and Africa (EMEA).
Further information about Canon Europe is available at: www.canoneurope.com
Media enquiries, please contact:
Kate Cartwright
Canon Europe
t:+ +44 (0)20 8588 8777
e: [email protected]
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