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Adobe Creative Suite 5 Production Premium Telesales Guide
Adobe® Creative Suite® 5 Production Premium
Use high-performance production tools to create engaging content
for virtually any screen
Meet today’s deadlines and tomorrow’s challenges with breakthrough performance:
Adobe Creative Suite 5 Production Premium software accelerates workflows from
scriptwriting through post-production, delivers the industry’s best tapeless workflows,
and introduces new CS Live online services.* CS Live online services are complimentary
for a limited time—visit www.adobe.com/go/cslive for details.
Customer profiles
Adobe Creative Suite 5
Production Premium combines:
Adobe Premiere® Pro CS5
Adobe After Effects® CS5
Adobe Photoshop® CS5 Extended
Adobe Illustrator® CS5
Adobe Flash® Catalyst™ CS5
Adobe Flash Professional CS5
Adobe Soundbooth® CS5
Adobe Encore® CS5
Adobe OnLocation™ CS5
Additional components:
Adobe Bridge CS5 Adobe Dynamic Link
Adobe Device Central CS5
Integrates with new Adobe CS
Live online services.*
Which product should I upsell to?
Consider Adobe Creative Suite 5
Master Collection software, which
combines all the components of
Production Premium with Adobe
Dreamweaver® CS5, InDesign® CS5, and more. Adobe CS5 Master
collection integrates with new Adobe
CS Live online services*. CS Live
online services are complimentary for
a limited time—visit www.adobe.com/
go/cslive for details.
*See the last page for the disclaimer for all Adobe online services.
Video editors—Video editors who assemble compelling stories and other types of video content
from live-action video footage, still images, and sound and music. Projects range from short form
(commercials and short films) to broadcast programming, event coverage, and feature films.
Motion graphics designers and visual effects (VFX) artists—Motion graphics designers and VFX artists
who create short-form video content with professional production values. Motion graphics designers
include animators and designers who create commercials, broadcast graphics, film titles, and other
content that uses motion and sound to communicate ideas and capture emotions. VFX artists include
animators and compositors who composite 2D and 3D elements, live footage, and synthetic elements
into photo-realistic shots used to enhance the visual impact of films, TV shows, and commercials.
Interactive designers—Interactive designers who visually or programmatically create free-form and
immersive interactive web content and experiences. Many of these experiences include video content
for enhanced impact.
Top reasons to buy Adobe Creative Suite 5 Production Premium
Comprehensive, best-of-breed video production environment—Work faster as you tackle a broad
spectrum of planning, production, and post-production tasks. Each component of Production Premium
works smoothly with other components thanks to timesaving integration, roundtrip editing with other
NLEs, and faster Adobe Dynamic Link performance.
Native 64-bit performance and the new Adobe Mercury Playback Engine—Work fluidly at HD and
higher resolutions with native 64-bit support in Adobe After Effects CS5, Photoshop CS5 Extended,
and Adobe Premiere Pro CS5. The new Mercury Playback Engine is native 64 bit and GPU accelerated†
and provides rock-solid performance and stability, even at 4K resolution and beyond. Open projects
rapidly, and create multilayer, effects-rich sequences without rendering.
† Supported NVIDIA graphics cards for GPU acceleration include Quadro CX (Windows®), Quadro FX 3800 (Windows), Quadro FX 4800
(Windows and Mac OS), Quadro FX 5800 (Windows), and GeForce GTX 285 (Windows and Mac OS). For an up-to-date list of supported cards, visit www.adobe.com/go/64bitsupport.
Broad format support in Adobe Premiere Pro—Experience the industry’s best tapeless workflow while
working with virtually any format including DV, HDV, RED, DPX, Sony XDCAM, XDCAM 50, XDCAM EX
and XDCAM HD, Panasonic P2, DVCPRO HD, AVCHD, and AVC-Intra. Edit video from DSLR cameras such
as the Canon 5D Mark II and 7D; Nikon D90, D300s, and D3000; and others.
Richer, more compelling 2D and 3D images with Adobe Photoshop Extended—Export video
sequences from Photoshop Extended and import them into After Effects, Adobe Premiere Pro, and
Adobe Encore. Work with new painting tools; make complex selections more easily; and create 3D
logos from text, masks, or vectors.
Compositing and animation tools in Adobe After Effects—Design groundbreaking motion
graphics and blockbuster visual effects with industry-standard After Effects. Get everything you
need to create opening titles, animated graphics, and visual effects or to create and move images
in 3D space.
Roundtrip editing and streamlined collaboration—Move projects back and forth between Adobe
Premiere Pro and Final Cut Pro or Avid editing software. Accelerate workflows by taking advantage
of integration with new Adobe CS Live online services,* such as Adobe Story for developing scripts.
CS Live online services are complimentary for a limited time—visit www.adobe.com/go/cslive
for details.
Script-to-screen workflow through integration with Adobe Story*—Speed up production and
post-production through integration with Adobe Story, a collaborative scriptwriting tool that’s part
of CS Live online services.* Integrated metadata support makes it easy to create shot lists in Adobe
OnLocation and rough cuts in Adobe Premiere Pro. CS Live online services are complimentary for a
limited time—visit www.adobe.com/go/cslive for details.
Editing efficiency through metadata—Add intelligence to your assets using innovative metadata
features that make editing and compositing easier, and raise the value of your content when it is
distributed online.
Encoding and delivery for screens everywhere—Batch encode source files to a broad selection of
formats that meet a variety of standards with Adobe Media Encoder. Author once in Encore CS5 for
DVDs, Blu-ray discs, and searchable web DVDs. Preview and test content for mobile phones and
other devices in Adobe Device Central.
Pristine audio creation in Adobe Soundbooth—Use Soundbooth to accomplish everyday audio
tasks quickly while maintaining high-quality results and creative control. Remove noise from a
recording, polish voiceovers, customize music to fit a production, and much more.
Interactive design with Adobe Flash Catalyst or Flash Professional—Design interactive online
video portfolios without writing code using Flash Catalyst, a new interaction design tool. Easily
add video to sophisticated interactive experiences with a flexible, industry-standard workflow
in Flash Professional.
Top reasons to upgrade to Adobe Creative Suite 5 Production Premium
Breakthrough native 64-bit performance—Work fluidly at HD and higher resolutions using
all the available RAM in your system with native 64-bit support in Adobe Premiere Pro CS5,
After Effects CS5, and Photoshop CS5 Extended. Run multiple suite components efficiently thanks
to new shared memory settings. Eliminate intermediate rendering when moving assets between
After Effects, Adobe Premiere Pro, and Encore, and experience faster performance between
these components.
Mercury Playback Engine in Adobe Premiere Pro—Work dramatically faster thanks to the
revolutionary native 64-bit, GPU-accelerated† Mercury Playback Engine, which provides rock-solid
performance and stability, even at 4K resolution and beyond. Open projects rapidly, and create
multilayer, effects-rich sequences without rendering.
† Supported NVIDIA graphics cards for GPU acceleration include Quadro CX (Windows), Quadro FX 3800 (Windows), Quadro FX 4800
(Windows and Mac OS), Quadro FX 5800 (Windows), and GeForce GTX 285 (Windows and Mac OS). For an up-to-date list of
supported cards, visit www.adobe.com/go/64bitsupport.
Script-to-screen workflow through integration with Adobe Story*—Speed up production and
post-production through integration with Adobe Story, a new Adobe CS Live online service* that
allows you to collaborate on scriptwriting, create shot lists from your scripts in Adobe OnLocation,
and then develop a preliminary rough cut in Adobe Premiere Pro. CS Live online services are
complimentary for a limited time—visit www.adobe.com/go/cslive for details.
*See the last page for the disclaimer for all Adobe online services.
2
System requirements
Windows
• 64-bit support required: Intel® Pentium® 4 or AMD
Athlon® 64 processor (Intel Core™2 Duo or AMD
Phenom® II recommended); Intel Core 2 Duo or AMD
Phenom II required for Adobe Premiere Pro • 64-bit operating system required: Microsoft® Windows Vista® Home Premium, Business, Ultimate,
or Enterprise with Service Pack 1 (Service Pack 2
recommended) or Windows 7
• 2GB of RAM (4GB or more recommended)
• 16.3GB of available hard-disk space for installation;
additional free space required during installation
(cannot install on removable flash-based storage
devices)
• 1280x900 display (1280x1024 recommended) with
qualified hardware-accelerated OpenGL graphics
card, 16-bit color, and 256MB of VRAM
• Adobe-certified GPU card for GPU-accelerated
performance in Adobe Premiere Pro; visit www.adobe.com/go/premiere_systemreqs for the
latest list of supported cards
• Some GPU-accelerated features in Adobe Photoshop
require graphics support for Shader Model 3.0 and
OpenGL 2.0
• Some features in Adobe Bridge rely on a DirectX 9–
capable graphics card with at least 64MB of VRAM
• 7200 RPM hard drive for editing compressed video
formats; RAID 0 for uncompressed
• Adobe-certified card for capture and export to tape
for SD/HD workflows
• OHCI-compatible IEEE 1394 port for DV and HDV
capture, export to tape, and transmit to DV device
• Sound card compatible with ASIO protocol or
Microsoft Windows Driver Model
• DVD-ROM drive compatible with dual-layer DVDs
(DVD+-R burner for burning DVDs; Blu-ray burner for
creating Blu-ray Disc media)
• Java™ Runtime Environment 1.5 (32 bit) or 1.6 • QuickTime 7.6.2 software required for QuickTime
features
• Adobe Flash Player 10 software required to play back
DVD projects exported as SWF files
• Broadband Internet connection required for online
services*
Roto Brush in Adobe After Effects—Isolate moving foreground elements from their
backgrounds in a fraction of the time using the Roto Brush. Efficiently find the edges of complex
foreground elements and fine-tune selection edges, with extremely precise results.
Eye-popping 3D and naturalistic painting in Adobe Photoshop Extended—Create eyepopping 3D logos and artwork by extruding any text layer, Smart Object, selection, or layer mask.
Paint more naturally with expressive new painting tools, and cleanly remove unwanted objects
with Content-Aware Fill.
Roundtrip editing with other NLEs—Integrate CS5 Production Premium with your
workflow, no matter which NLE you prefer. Move projects easily back and forth between Adobe
Premiere Pro and Final Cut Pro or Avid editing software.
Intuitive perspective drawing in Adobe Illustrator—Represent depth and distance accurately
on the flat surface of your Illustrator canvas. Generate perspective grids for 1-, 2- or 3-point linear
perspectives automatically, with controls for horizon lines and vanishing points.
Adobe Creative Suite 5 Production Premium customer FAQ
Q:How do I upgrade my system to take advantage of the native 64-bit support and GPU
acceleration features available in components of CS5 Production Premium?
A: Most PCs purchased since 2005 are already running 64-bit operating systems or can
be upgraded. Mac OS X and now Mac OS X v10.6 Snow Leopard are already 64 bit capable.
To upgrade your PC, we recommend you install:
· 64-bit editions of Microsoft Windows Vista or Windows 7
· 64-bit hardware drivers and Service Pack 1 for Windows Vista (64 bit)
To learn more about 64-bit support and GPU acceleration, visit www.adobe.com/go/64bitsupport.
Mac OS
• Multicore Intel processor with 64-bit support
• Mac OS X v10.5.7 or v10.6.3; Mac OS X v10.6.3
required for GPU-accelerated performance in Adobe
Premiere Pro
• 2GB of RAM (4GB or more recommended)
• 20.6GB of available hard-disk space for installation;
additional free space required during installation
(cannot install on a volume that uses a case-sensitive
file system or on removable flash-based storage
devices)
• 1280x900 display (1280x1024 recommended) with
qualified hardware-accelerated OpenGL graphics
card, 16-bit color, and 256MB of VRAM
• Adobe-certified GPU card for GPU-accelerated
performance in Adobe Premiere Pro; visit www.adobe.com/go/premiere_systemreqs for the
latest list of supported cards
• Some GPU–accelerated features in Adobe Photoshop
require graphics support for Shader Model 3.0 and
OpenGL 2.0
• 7200 RPM hard drive for editing compressed video
formats; RAID 0 for uncompressed
• Core Audio–compatible sound card
• DVD-ROM drive compatible with dual-layer DVDs
(SuperDrive for burning DVDs; external Blu-ray
burner for creating Blu-ray Disc media)
• Java Runtime Environment 1.5 or 1.6
• QuickTime 7.6.2 software required for QuickTime
features
• Adobe Flash Player 10 software required to play back
DVD projects exported as SWF files
• Broadband Internet connection required for online
services*
For updates to system requirements and more detailed
information about video hardware compatibility, visit
www.adobe.com/go/production_systemreqs.
For more information
Product details:
www.adobe.com/go/
creativesuiteproduction
Adobe Systems Incorporated
345 Park Avenue
San Jose, CA 95110-2704
USA
www.adobe.com
*This product may allow you to extend its functionality by accessing certain features that are hosted online, including CS Live online
services (“Online Services”), provided you have a high-speed Internet connection. The Online Services, and some features thereof, may not be available in all countries, languages, and/or currencies and may be discontinued in whole or in part without notice. Use of the Online Services is governed by separate terms of use and by the Online Privacy Policy, and access to some services may require user registration. Some Online Services, including services that are initially offered at no charge, may be subject to additional fees and require a separate subscription. For more details and to review the applicable terms of use and Online Privacy Policy, visit www.adobe.com. For more information about CS Live online services, visit www.adobe.com/go/cslive.
Adobe, the Adobe logo, Adobe OnLocation, Adobe Premiere, After Effects, Creative Suite, Dreamweaver, Encore, Flash, Flash Catalyst, Illustrator, InDesign,
Photoshop, and Soundbooth are either registered trademarks or trademarks of Adobe Systems Incorporated in the United States and/or other countries. AMD
Athlon and AMD Phenom are trademarks or registered trademarks of Advanced Micro Devices, Inc. Mac OS is a trademark of Apple Inc., registered in the U.S.
and other countries. Intel, Intel Core, and Pentium are trademarks of Intel Corporation in the U.S. and other countries. Microsoft, Windows, and Windows Vista
are either registered trademarks or trademarks of Microsoft Corporation in the United States and/or other countries. Java is a trademark or registered trademark
of Sun Microsystems, Inc. in the United States and other countries. All other trademarks are the property of their respective owners.
© 2010 Adobe Systems Incorporated. All rights reserved. Printed in the USA.
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