User manual | Annexure-III Functional Specification of Digital Signage

Annexure-III
Functional Specification of Digital Signage Solution
Sr. No.
Specification
Technical and Functional requirements
Compliance
Y/N
System should be hardware based client server architecture and
should have capability of managing remote media players and
remote display outlets from central location. Should have GUI
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based administration and management for easy usability.
System should have capability to support open application
programming interfaces (APIs) and software developer kits
(SDKs) to allow a wide variety of other custom-developed
applications and systems that extend the overall feature set of
the system as per future requirement.
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System shall be capable of integration with web applications to
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provide general public with information through various mediums.
System should support integration with RFID system to run
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personalized content.
System should have capability to support live events broadcast
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and IPTV functionality.
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System should be capable of Content management system
integration.
System should be capable of hosting live and on-demand video
content on the IP network and Switching ON/OFF remotely of
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any display unit /Media Player centrally
System should be providing High Availability (HA) and Multi8
Tenancy as an option
System should support open platform integration with 3rd party
database or systems to bring business logics into the application
9
created
Component specifications - Remote Media player or Digital media
player
Each media player should be highly reliable and immune to
viruses and any other attacks from the network and should not
be subject to mechanical failures like fans and hard discs. Every
DMP should be hardened (secured) as per the Banks Security
1 Standards before installations
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The Remote Media Player should be with Intel / AMD / ARM
Processor of 1 Ghz or higher speed with a operating system
(preferably Linux/ Android / window). The DMP should be fan less
and should have flash or SSD based storage for device longevity.
Each codec should be rendered on a dedicated processor with
2GB RAM and memory of 8GB and expandable up to 32GB
Easy operation for non-technical users, resulting in low training
requirements; simple management interface
Ability to instantly publish and update content across individual
media players or groups of players
The device should have small form factor and should be possible
to mount on the display unit back side or on a flat surface like
walls and furniture and should capable to support any TV
channels
The device should have low ongoing operational costs and ease
of use. The
device should be sleek, small and should be fitted back mounting
of the screen
The device should support IP enabled delivery of live
broadcasting and on demand video Content
The device should support full screen video or zoning of the
screen
The device should support full HD (1920*1080P @60Hz) play
back support
Should support MPEG 1, 2, and 4 in standard definition (SD) and
high definition (HD), Windows Media 9, Graphics, Web, Text,
Flash, Tickers, RSS
Feeds. Images: JPG, PNG, GIF.
Must Support for the delivery of Video files (MPEG, ASF, WMV,
FLV, AVI, vob, mkv, mp4, 3gp, h264 and SWF) , image files (JPG,
BMP, TIFF, PNG, GIF) and Web content
Should support FTP,SFTP,HTTP,HTTPS,UDP & RTSP
Should be capable of remote management of display like on/off,
volume, contrast, brightness etc. without any local operational
resources.
Should have Ethernet 10/100 Base-T and wireless 802.11 b/g/n,
Should have RS232 port
Should support IEEE 802.3af Power over Ethernet as primary
power option as well as external power option.
RCA, two audio channels and 1 video interface, S-Video interface,
HDMI with Audio supporting interface
The device must have a facility to internally without USB port to
18 extend storage capacity
The device should be a diskless and fan less appliance with a
19 hardened OS not susceptible to viruses
Support dual channel media player where dual output can play
20 two channel simultaneously.
To understand the screen layouts and then render content
21 accordingly.
Component specifications - Central Media Manager
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Central management application that will manage all the various
applications and end-point digital players should be on a
hardened server architecture
Initially the support for 500 players, with the ability to scale up to
2000 players.
Ability to control and schedule content playback across the course
of a day
System should be manageable with a single and centralized
management platform using a web browser access
System should not require to install any proprietary software on
client machines
System should facilitate daily operations of media management
by allowing content administrators to upload, catalogue, edit,
package, and publish all content and playlists
System should support easy customization of the user interface
for specific end user environments
System should enable securing access to the content with
optional login and authentication through a Active Directory
Lightweight Directory Protocol (LDAP) server
System should enable discovering, configuring, managing,
categorizing and grouping, and monitoring Network Media Players
on the network
System Should be capable of creation and design of screen
layouts, ability to divide the remote display into regions, and
populate content into these regions using a drag-and-drop web
interface
Ability to browse applications in the content library and view
content allocated on a per application, layout and widget level
Content in a playlist can be configured to play based on a
frequency rule (e.g.
once per minute or two times every hour)
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Ability to view the individual playlist item tag rules and expiry
date in a widget's schedule if set
System should have API for devices, applications and third-party
programs to access and retrieve data
System should allow users to create actions that only execute
when an event occurs and one or more conditions are met
System should have widgets included as standard without
requiring any development such as : Time, Weather, Table List,
Calendar, Media Zones
System should have the capability to target various device profiles
for content publishing i.e Mobile, SmartTV, PC or Data only for
future scalability
System should be able to preview application content for a
specific player at a specific date and time
Option to publish the created application to a unique sub-domain
for accurate representation of content on display screen
System should be able to provide content transcoding option for
file conversion (i.e. MS Power Point to Video)
System should be capable of creation and management of
playlists and configure on screen Really Simple Syndication (RSS)
or static text tickers
System should be capable of controlling and managing the
remote display properties such as on/off, contrast, brightness and
volume
System should have ability to store and access content from
network storage devices like ftp servers, network attached
storage, etc.
System should have ability to create live and on-demand video
content
Ability to support CIFS in order to take advantage of leading WAN
Optimization Technologies
Should support MPEG 1, 2, and 4 (H.264) in standard definition
(SD) and high definition (HD), graphics, Web content, Adobe
flash lite animations, Windows Media 9, VC-1, MP3 Audio and
rolling and scrolling tickers
Discover, configure, manage, categorize and group along with
monitor Digital Players on the network
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Control deployment of content and playlists on digital signage
displays, including instant updates or scheduling of content
Create and manage playlists and configure on-screen Really
Simple Syndication (RSS) or static text tickers
Remotely control and manage digital display properties such as
on/off, contrast, brightness, and volume
View reports for content scheduled for playback on digital signage
displays
The proposed solution should also be upgradable to support
Video-on-Demand and Live Broadcast on Plasma as well as on
Desktop or Laptops without any change in the Central
management server.
Content authoring tool to approve the content design by the
33 designer to go alive.
34 Support streaming video which include live events in web cast.
Reporting features about player and media
Log of the reports and all the for the player activities and player
35 health status.
To have watch DOG on both content manager and player for auto
36 restart in case of errors and player hanging.
Transition and animation on each element of script with inbuilt
37 transitions provided both in 2D and 3D.
Image, video, flash, web transparency support. Apart from that
38 chroma-key based transparency needs to be supported.
Component specifications - Remote display units – LED Display unit
–(Make LG/Sony/ Samsung/ Panasonic)
This display outlet must be an LED Display unit that is highly
reliable, with large format professional display that is specifically
built for digital signage and Enterprise TV applications from a
reputed make. It should work 24 X 7 hrs. The minimum life span
1 of at least 50000 hours.
LED display unit should be available in 42” or more size format
with HDMI interface supporting. 3 years comprehensive onsite
2 from the Manufacturer
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Native resolution of 1980*1080p, brightness of 350 cd/m2 or
more , Contrast ratio of 1100:1 or more, Dynamic 500000 : 1
DVI/VGA PC Inputs
HDMI Video inputs with Rj45, RS232C (in/out)
Viewing angle (H/V) of 178/178 degree
Good quality speakers – internal or external
Power supply of Internal Power Supply, AC 100 - 240 V~ (+/- 10
%), 50/60 Hz, Sleep mode less than 0.5W with operating Temp
of 0 ~ 40
Built-in Sensor for Temperature in the unit
Certification : RoHs for environment, UL/IEC for safety and FCC
for radiation along with ENERGY STAR Certification
LED display unit must be manageable by the Central Signage
Manager to allow them to be turned off automatically upon end of
day and on upon start of the next day.
Offered Technical Specifications for Software/Middle-ware
Sr. Product Name
No
1
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3
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5
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7
License
Type
Software Ownership
Own
Third
Open
Party
Source
Remarks

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