Asia Two-wheeler Report - June 2010

Asia Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
June 2010
The quiet tone set by the Indian two-wheeler market in May was carried over to
June, with only a couple of imported models being launched by Suzuki. The two
new bikes will have to fight it out with competitors from Yamaha, Honda, Ducati
and Harley-Davidson in the relatively small CBU bike market.
None of the major manufacturers had any new models or facelifts to offer, locally
assembled or otherwise. However, the action is expected to pick up as the festive
season approaches – this is evident from the fact that HMSI and Suzuki are raising
their production capacity in India, while Yamaha eyes an expansion in its dealer
network and Mahindra looks closely at a possible entry into the lucrative commuter
motorcycle segment.
Sales growth, which has been stagnant over the last few months, is expected to
pick up as the much-delayed monsoon finally covers the entire country. However,
rural sales may still suffer, especially in farming communities which have already
sustained substantial losses from lack of timely rain. Sales may also be marginally
affected by recent price hikes by Hero Honda and Bajaj, especially if other
manufacturers follow their lead. The issue is expected to be compounded by a
recent hike in fuel prices across the country.
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
The Indonesian two-wheeler market continued to maintain the pace set in the first
half of the year, with new offerings from six different manufacturers - Aprilia, BMW,
Honda, Minerva, Piaggio and TVS. With the exception of BMW’s special-edition K
1300 GT, which will compete in a niche segment (given its high list price and
premium features), the rest of the new launches are all competitively priced for
their respective segments.
India’s TVS Motor, which is still a relative infant in Indonesia’s vast two-wheeler
market (the world’s third largest, after China and India), continues to expand its
range there. The company now plans to begin exporting its products from
Indonesia to other ASEAN markets, starting with the Philippines.
In spite of all the news on the new model front, sales charts remained stagnant in
May, with only marginal player Suzuki showing strong growth. However, sales are
expected to pick up as the festive season approaches – vehicle sales traditionally
rise before mudik, when millions of Indonesians travel to their homes from various
parts of the country (triggering a surge in underbone sales) and Idul Fitri, the most
significant festival in the region.
While Thailand’s political situation stabilised a bit over the last few weeks, the twowheeler market remained stagnant in May, with no new launches from any of the
manufacturers. However, sales were up over April, when the market had dipped by
as much as 18%. As mentioned earlier, one of the factors which will continue to
affect sales is that this summer, Thailand’s rural population has been severely
affected by one of the worst droughts the country has experienced in recent times.
Early estimates put drought-related damage to Thailand’s economy at around THB
6.5 billion (€160 million); this number could escalate drastically if the drought lasts
through July-August.
After a lacklustre May, the Malaysian two-wheeler scene picked up pace in June,
with three manufacturers – Ducati, SYM and Yamaha – chipping in with new models.
While Ducati’s Multistrada will remain a niche player at the upper end of the largecapacity bike market, the offerings from SYM and Yamaha will play a more
significant role in garnering healthy sales for their respective manufacturers. The
SYM Bonus 110, in particular, is likely to prove a success for the company, given its
competitive pricing for the 110cc underbone class.
The Philippine two-wheeler market remained largely stagnant in the month of June,
with only Ducati stepping forth with a new offering. The Philippines is the second
ASEAN market – along with Malaysia – where the Multistrada multi-purpose bike
was launched in June. However, sales figures are expected to remain miniscule, as
the premium pricing will keep the Multistrada out of reach for most enthusiasts.
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
The Vietnamese two-wheeler market showed moderate signs of activity in June,
maintaining the pace that Honda and Ducati had set in May. The lone new
introduction came in the form of a special-edition variant of Yamaha’s popular
Nouvo, which will help refresh the range and rake in sales. However, the news with
the strongest long-term impact came from market leader Honda, which is said to be
considering a hike in production capacity next year. It goes to show the confidence
that the Japanese manufacturer is putting in Vietnam’s two-wheeler market.
A trend that has emerged from two-wheeler sales figures over the last few months
is the fact that while the motorcycle market seems to be reaching a saturation point,
the scooter segment seems to be picking up. With new offerings from the likes of
Piaggio, Yamaha and Honda, among others, it seems evident that scooters may
take over as growth drivers as more buyers turn to them because of the
convenience and luggage space they offer.
After the flurry of new launches in May, June was a relatively quiet month for twowheeler markets in Australia and New Zealand. Honda launched the first dual-clutch
motorcycle in the world, the VFR1200FDA, in the Australian market, while Suzuki
brought in its upgraded Bandit and a special commemorative edition of its popular
contender in the litre-class superbike segment, the GSX-R1000.
The two-wheeler scene in New Zealand was quieter still, with only Suzuki offering a
new model there. Incidentally, the Suzuki GSX1250FA shares its engine with the
Bandit models, which were independently launched in the same month in Australia
as well as India.
It remains to be seen if manufacturers shift their focus to more affordable models
rather than launching new versions of their flagship offerings, as buyers in New
Zealand continue to downsize. Now that ACC levies for all two-wheelers with engine
above 600cc are set to more than double, it is expected that a sizeable chunk of
sales will be diverted to lower-capacity models.
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
Price in
Introduction date
New Zealand
K 1300 GT
Sportcity One
Nouvo LX
R1000 25AE
Exclusive Edn.
X3i SW
X3i CW
1200 S Sport
1200 S Touring
115Z Electric
1200 S Sport
1200 S Touring
Not confirmed
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
1. Bajaj Auto hikes vehicle prices to offset costs
2. Yamaha to double sales outlets in five years
3. Suzuki introduces new motorcycles in India
4. Hero Group carried out cashless restructuring
5. HMSI eyeing ramp up in exports
6. Mahindra to make entry-level bikes
7. TVS shelves e-scooter plans
8. Royal Enfield outsources painting to Kinetic
9. Suzuki to step up two-wheeler production in India
10. Two-wheeler sales in India up again in May
Bajaj products to get more expensive
In order to offset high input costs and improve its operating margin, Bajaj Auto,
India's second largest motorcycle manufacturer has raised its prices by INR 8001,000 (€14-18), following a similar move made by Hero Honda. The move has been
possible in the face of rising demand as domestic sales of two-wheelers rose by
29% on-year in May to stand at 936,555 units. Bajaj registered a growth of 68%
during the period, to 191,726 units.
Meanwhile, the ExhausTec technology that Bajaj uses to add low-end torque to
single-cylinder four-stroke engines, through the addition of an expansion chamber
on the exhaust, has obtained a patent in China. Bajaj currently holds the patent in
other countries such as India, Sri Lanka, Mexico, Bangladesh, Costa Rica, Iran and
Malaysia, as well as some European countries. The company uses the technology in
models including the Avenger, Pulsar, Discover and Platina.
Yamaha eyes dealer expansion in India
India Yamaha Motor plans to double its sales outlets in the country within the next
five years. This is especially in order to help the company expand in the rural
market, which has recently seen higher incomes due to rapid economic growth. The
showroom count may increase to 2,000 in small towns and rural hubs. Old outlets
will be refurbished and the new ones will be called Yamaha Bike Corners, where
free motorcycle service camps and test rides will be available. Yamaha sold
223,305 units in the year ended March 31st, 2010 and plans to enter the country’s
booming scooter segment soon.
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
Suzuki India launches GSX-R1000, Bandit
June 10th saw the launch of two new CBU (completely built-up) motorcycles from
the Suzuki stable in the Indian market – the GSX-R1000 and the GSF1250S. While
the engines on both bikes share a four-cylinder, liquid-cooled and fuel-injected
design, the R1000 gets a highly tuned 999cc unit, while the GSF1250S gets a
relatively softly tuned 1,255cc unit. Both bikes employ a six-speed transmission and
chain final drive. The fully-faired R1000,
which will compete in the litre-class
segment with the Yamaha YZF-R1,
Honda CBR1000RR and the more
expensive Ducati 1198, features a
slipper clutch, Big Piston Forks (BPFs),
adjustable suspension and monobloc
commonly referred to as the Bandit,
gets an adjustable seat, a partial fairing
with a tall screen and a main stand, in
keeping with its sports-touring image.
Both models get a 120/70-17 front tyre,
Suzuki Bandit GSF1250S
though the R1000 gets a fatter 190/50-17 rear as against the Bandit’s 180/55-17
item. Suzuki Motorcycle India has priced the GSX-R1000 at INR 1,275,000
(€22,523) and the GSF1250S Bandit at INR 850,000 (€15,015). The bikes will only
be available through specific dealers in 11 major cities across the country, along
with the company’s other CBU offerings, the Hayabusa and the Intruder M1800R.
Hero Group restructures different business lines
In order to avoid higher tax rates and manage cross-holdings better, the Munjals,
owners of the Hero Group (which runs the Hero Honda joint venture with the
Japanese manufacturer), has assigned a cashless settlement wherein each family
member or faction will have ownership of their currently managed businesses.
Brijmohan Lall Munjal’s family will continue to run Hero Honda Motors, the flagship
company of the group, with a 26% stake, while his brothers and their kin will
manage companies like Hero Cycles and Munjal Showa. While Brijmohan's own
sons will have combined ownership of Hero Honda Motors, Rockman Cycle, Hero
Corporate Service, Hero ITES, Hero Mindmine, Hero Soft and Easybill, his brother
Om Prakash Munjal and family will own and manage Hero Cycles and Satyanand
Munjal and his sons will control Majestic Auto, Highway Cycle, Munjal Auto and
Munjal Showa. Ashok Munjal, son of deceased Dayanand Munjal, will control and
manage Sunbeam Auto and his brother Vijay will retain Hero Exports. Shares have
already been transferred to respective businesses.
Meanwhile, Hero Honda has ramped up its prices by up to INR 1,000 (€18) in order
to offset rising input costs However, there will be no increase in the prices of the
Splendor and the Karizma.
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
HMSI targets exports of 110,000 units
Honda Motorcycle & Scooter India (HMSI) has set itself a target of increasing its
exports of motorcycles and scooters to 110,000 units this fiscal. Last year, the
export figures stood at around 80,000 units. The company exports to over 50
countries, including developed nations in Europe. To meet rising demand, the
company has invested INR 5 billion (€88.3 million) to set up its second plant in
Alwar, Rajasthan, which will produce 600,000 units per year when it gets
operational from mid 2011. The plant will be in the Tapukara Industrial Area near
Bhiwadi in Rajasthan and is scheduled to begin production in May 2011. When the
plant becomes operational, the total produced units of HMSI will reach 2.2 million
HMSI will also step up production at its Manesar plant by 300 units per day in order
to reduce the five-month waiting period for the Activa scooter. The plant currently
produces 2,100 units per day and will now make 2,400 units per day once the
expansion is complete. HMSI sold 1.27 million units in 2009-10 and has announced
a target of increasing that number by 18% this year to 1.5 million units.
As part of the company’s aim to increase sales by 18%, it is banking on expanding
in the eastern part of the country, as area where it has traditionally failed to garner
substantial sales from. The model that HMSI is pinning its hopes on to that end is
the recently- launched CB Unicorn Dazzler. HMSI hopes to sell at least 500 units of
the new bike per month in the eastern region. Priced at a competitive INR 65,400
(€1,155), the bike is claimed to average 60 km per litre of petrol and comes with a
maintenance-free battery and a viscous air filter. Currently, HMSI sells 10,000 units
overall in the eastern region, of which 4,200 units are sold in the state of Orissa
Mahindra to enter commuter bike segment
Mahindra & Mahindra aims to manufacture entry-level motorcycles following its
foray into the entry-level scooter market last year. The motorcycles, based around
the old Kinetic Boss platform, are expected to be launched during the festive
season and will be priced between INR 35,000 (€618) and INR 40,000 (€707), in
direct competition with the Hero Honda CD 100 and the Bajaj Platina. Engines may
be imported from China to make the pricing more aggressive; sales are pegged at
around 60,000 units in the first year, going up to 150,000 by 2012.
Mahindra & Mahindra also plans to enter the electric two-wheeler market in
response to the recent growth in this sector and will source technology from the
recently taken-over Reva Electric to power the two-wheelers.
TVS stops e-scooter production
Chennai-based TVS Motors has shelved its electric two-wheeler production plans
owing to low demand in the market for this segment. The production of the batterypowered Scooty Teenz has been put on hold, as well as the electric three-wheeler
that had been planned earlier. TVS says it will continue to produce and sell its
regular (petrol-powered) scooters and motorcycles as usual.
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
Royal Enfield utilises Kinetic’s paint shop
Royal Enfield Motorcycles has announced to the media that its production capacity
is falling short of increasing demand, as its paint shop is not large enough to
accommodate the requisite numbers. Hence, the company is currently using the
paint shop at the spare capacity of Pune-based Kinetic to paint key components
such as the front and rear fenders, cover tubes, toolbox and ornamental covers for
the Classic model. However Royal Enfield is said to be working on resolving this
issue for the long term.
Meanwhile, domestic and global sales of Royal Enfield have seen a hike and there
has been a turnaround in the waiting period of the bikes, which currently hovers
between at eight weeks to as much as six months.
Suzuki plans expansion in India
Japanese auto maker Suzuki plans to increase its two-wheeler production in India.
It manufactured around 200,000 units in the period spanning 2007-2010 and has
set itself a target of making 400,000 units by 2012, with sales targeting a million
units across all segments by 2016.
The recently-launched GSX-R1000 and the Bandit GSF1250s are expected to firmly
establish Suzuki's presence in the Indian large-capacity motorcycle market. The
company has already opened an exclusive workshop in Delhi to cater to its big
bikes and plans to have an all-India after-sales service network for these CBU
models in the near future.
Indian two-wheel sales rise 9.5% in May
After experiencing a dip in April, two-wheeler sales in India rose again in May,
registering a month-on-month hike of 9.5% to 936,555 units. Compared to the
same month last year, when 727,937 units were sold, May 2010’s numbers are up
a substantial 29%. Market leader continued to extend its lead with 425,058 units,
up 17.3% over April and 13.7% more than the year-ago period. Bajaj Auto’s sales
stayed more or less stagnant at 191,726 units, a rise of only 2% over April;
however, the numbers are 68.0% up over last year. After temporarily losing the
third spot to Honda Motorcycle and Scooter India (HMSI) in April, TVS jumped back
with 136,621 units in May. TVS’ figures are up 8.9% and 27.2% in the month-onmonth and year-on-year periods, respectively. HMSI’s sales rose 2% from April to
132,090 units, indicating a year-on-year rise of 37.1%. Suzuki continued to extend
its lead over Yamaha, selling 21,538 units to register a year-on-year hike of 71%
and an on-month rise of 3.9%. Yamaha, in the meantime, could shift only 17,614
units, marking a rise of 4.5% over April and 3.9% up on last year.
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
1. Suzuki Thailand expects two-wheeler sales to rise
2. Thai two-wheeler sales rise 11% in May
Suzuki aiming for sales growth in Thailand
Suzuki Thailand expects its two-wheeler sales volumes to rebound to where it was
three years ago, owing to the increasing popularity of some of its new models. Thai
Suzuki Motor, the local distributor, aims to sell more than 100,000 units this year,
expecting the new Smash, Shogun and Hayate to push up sales. Suzuki sales had
hit 196,466 units in 2005 and then slid to 151,128 units in 2006. Annual sales were
lower than 100,000 units from 2007 to 2009, with the lowest sales recorded in
2009, owing to the company's delayed adjustment to changing market conditions.
The company has invested THB 500 million (€12.7 million) to improve its directinjection production facility, ramp up production and develop new models. It also
plans to export up to 100,000 motorcycles this year from Thailand.
Two-wheeler sales in Thailand see 11% rise
After seeing a 17.9% drop in April, two-wheeler sales rose again by 11.3% in May
to touch 149,677 units. The figure is 10.6% up over the same month last year,
when 135,369 units left showrooms. Honda maintained a comfortable lead with
100,267 units, rising 9% from April and a near-identical 9.6% over the same month
last year. Yamaha remained a distant third, rising 17.1% over April to 40,826 units
overall; year-on-year, the rise amounts to 11.5%. Suzuki followed with 5,412 units,
rising 9.1% over last month and 14.3% year-on-year. Kawasaki’s sales remained
almost static, rising 1% from April to 1,768 units; year-on-year, this amounts to a
much more substantial 42.8% rise.
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
1. Ducati unveils Multistrada range in Malaysia
2. Naza World Bike eyes higher turnover
3. SYM unveils Symphony 150, Bonus 110
4. Yamaha introduces new Lagenda variants
Next Bike unveils Ducati Multistrada
Naza Group company Next Bike, the official distributor of Ducati bikes in Malaysia,
recently unveiled the new Multistrada. As in other markets, the Multistrada will be
available in three variants – the 1200, 1200 S Sport and 1200 S Touring. The multipurpose motorcycle features a detuned version of the 1198cc, liquid-cooled, V-Twin
engine from the 1198 superbike, paired with a six-speed transmission and chain
final drive. The entry-level 1200 model comes with a slipper clutch, an aluminium
single-sided swingarm and lightweight alloys, among other features.
The higher-spec 1200 S variants
come with anti-lock brakes, the
Ducati Electronic Suspension (DES)
system, Ducati Traction Control
(DTC) and higher-quality suspension.
While the 1200 S Sporting comes
with a smattering of carbon fibre
parts, the Touring variant gets hard
luggage panniers, heated hand grips
and a centre stand. All variants
feature four rider-selectable riding
Ducati Multistrada 1200
modes – Sport, Touring, Urban and Enduro – whereby the engine power, throttle
response, DTS intervention and anti-lock braking action are adjusted according to
riding conditions. Additionally, DES is integrated with the riding modes in the S
variants. All variants get a 120/70-17 tyre at the front and a 190/55-17 tyre at the
rear. Next Bike is yet to reveal prices for the Multistrada range, though early
estimates point to MYR 120,000-139,000 (€30,303-35,101).
Naza World Bike targets rise in turnover
With an increase in the demand for branded motorcycles in Malaysia, Naza World
Bike hopes to push this year's turnover to MYR 40 million (€10.1 million). It also
plans to launch five new models from brands like Piaggio, Vespa and Aprilia to meet
the growth of the motorbike industry in the country. Naza’s Next Bike division is
also banking on the recently-launched Multistrada, with its multi-purpose image, to
push Ducati sales in the country.
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
SYM to launch two new models in Malaysia
MForce Bike Holdings, the official distributor for SYM two-wheelers in Malaysia,
unveiled two new models on June 7th – the Symphony 150 scooter and the Bonus
100 underbone. The Symphony features a 150cc, four-stroke, air-cooled,
carburetted, single-cylinder engine paired with a continuously variable transmission
(CVT). The scooter gets alloy wheels and a
single disc brake at both ends. The
Symphony 150 features a 90/80-16 tyre at
the front and a size 110/70-16 at the rear.
While not much information is currently
available about the Bonus 110, it is known
that the underbone will come with a 109cc,
four-stroke, air-cooled, carburetted, singlecylinder engine and a four-speed manual
transmission with an automatic clutch. The
Bonus will also feature wire-spoke wheels, a
single disc brake at the front, a partially
exposed chain final drive, electric start (as
well as a kick starter), red-finish rear shock
absorbers and a shopping basket integrated
SYM Symphony 150
between the instrument console and rider. It
is expected that the Bonus will get a 2.50x17 tyre at the front and 2.75x17 rubber
at the rear. Though the two models will formally go on sale only by the end of the
year, MForce Bike has already announced tentative prices - the Bonus 110 will come
in at MYR 3,150 (€795), while the Symphony 150 will cost MYR 5,400 (€1,364).
Yamaha launches underbones in Malaysia
Yamaha introduced three new variants of the Lagenda in the Malaysian market on
June 1st. Built around a 114cc, four-stroke, air-cooled, carburetted, single-cylinder,
the new variants – the 115Z, 115 Electric Start and 115ZR – come with a revised
four-speed rotary transmission working via an automatic clutch. The engine comes
with an aluminium cylinder with cast-in-sleeve
to achieve efficient heat dissipation, while the
muffler is a three-stage expansion-type unit,
which is supposed to be quieter and emissionsfriendly. All three variants come with a multifunction key, the largest underseat storage area
in the segment, a protector for the LED tail
lights, a mini-visor and a dedicated meter panel
cover. The three versions also get a single disc
brake at the front, while the rear manages with
a drum brake. The front end comes with a
70/90-17 tyre, while the rear gets a 80/90-17
unit. The 115Z variants are only available with
wire-spoke wheels, while the 115ZR gets bodycoloured cast alloy wheels. The latter also adds
Yamaha Lagenda 115ZR
different decals and gas-charged rear shock
absorbers. Yamaha has announced prices for the Lagenda range – the 115Z comes
in at MYR 4,642 (€1,172), the 115Z Electric costs MYR 4,950 (€1,250) and the
range-topping 115ZR has been priced at MYR 5,260 (€1,328).
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
1. Progressive tax may hit bike sales in Jakarta
2. Aprilia to introduce new scooter in Indonesia
3. Two-wheeler industry utilisation up to 85%
4. Astra Honda to increase production capacity
5. TVS to introduce Apache RTR 180 in Indonesia
6. BMW Motorrad launches K 1300 GT Exclusive Edition in Indonesia
7. Honda’s PCX launched in Indonesia
8. Minerva introduces new Megelli 250 variants
9. Minerva Sachs Fischer MRX 650 now in Indonesia
10. TVS Indonesia begins exporting RockZ to Philippines
11. Piaggio Zip 100 arrives in Indonesia
12. Minerva to expand in Indonesian market
13. Indonesian two-wheeler sales see dip in May
14. TVS introduces Neo X3i in Indonesia
Progressive tax to impact two-wheeler sales adversely
The two-wheeler market of Jakarta is expected to weaken by as much as 5% as the
Progressive Vehicle Ownership Tax is implemented, as most two-wheeler owners
come from the lower income groups. In Indonesia, over 70% two-wheelers are
bought on credit and the person purchasing it must have a payslip. Traditionally, a
household has two two-wheelers bought by the head of the family, and therefore
any family member who has not yet begun working typically uses the head of the
family's payslip to buy the second bike. But with the Progressive Vehicle Ownership
Tax, buying this second two-wheeler could become a difficulty. However, finance
companies will facilitate purchases by helping absorb the tax burden. There is also
a high chance that the tax will prompt people to register their two-wheelers outside
Jakarta in Tangerang, Depok, or Bekasi to avoid the tax. The weakening effect of
the tax is expected to last at least two or three months after it is introduced, before
returning to normal levels.
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
Aprilia Sportcity One 125t headed for Indonesia
Italian two-wheeler Aprilia, which is part of the Piaggio Group, has announced that
it will launch a new scooter in the Indonesian market in the near future. While no
specific date has been specified for the launch, it is known that the model will be
the Sportcity One 125t. The scooter comes with a 124cc, four-stroke, air-cooled,
carburetted, single-cylinder engine paired
with a continuously variable transmission
(CVT). As is common with Piaggio Group
scooters, the chassis comprises a double
tube single cradle frame made of hightensile steel. While the front end gets
telescopic dampers, the rear swingarm is
integrated with the engine. Both ends get
a 120/70-14 size tyre, while only the front
end has been fitted with a single
ventilated disc brake (the rear getting a
conventional drum unit). Other features
on the premium scooter include a large
underseat storage area with enough room
for a full-face helmet, electric start, light
Aprilia Sportcity One 125t
weight alloy wheels, twin halogen headlights, a stepped pillion seat with alloy grab handles and a lockable glovebox.
Optional accessories include top boxes in various capacities, a choice of two other
windscreens and a protective leg cover. Aprilia will reveal Indonesian pricing for the
Sportcity One 125t closer to its launch, though it expected that it will cost close to
IDR 30 million (US$ 2,720).
Indonesia two-wheeler industry utilisation rises
As the utilisation rate of installed capacity in Indonesia’s two-wheeler industry
increases to 85%, the projected rise in overall production volumes now stands at
6.8 million units. The number is expected to rise to 7.2 million units if
manufacturers undertake expansion drives. The growth of the industry is expected
to reach 15% this year if inflation, interest rates and credit can be taken care of.
Sale of two-wheelers is expected to reach or exceed the 10 million mark by 2012
owing to a high dependence on two wheelers in the country. The island of Java has
alone accounted for 57% of total sales in the country so far this year.
Honda eyeing expansion in Indonesia
Honda’s Indonesian two-wheeler division, Astra Honda Motor, aims to ramp up its
production to 4.5 million units by 2015. The market leader is already producing 3.2
million units annually, after production capacity of its automatic scooter range was
increased at its Cikarang, Bekasi plant. The distribution of these automatic scooters,
including the PCX, is to be taken up by 75 exclusive dealers in Java, Bali and
Sumatra; around 300 units are expected to be sold monthly.
With the launch of the PCX, Astra Honda Motor aims to hold on to its market leader
status for motorcycles by retaining its 46.5% market share. They aim to retain their
customers and attract new ones through new and innovative products, especially in
the scooter segment.
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
TVS unveils Apache RTR 180 in Indonesia
India’s TVS Motor is showcasing its Apache RTR 180 motorcycle at the ongoing
Jakarta Fair in Indonesia. While the bike was originally supposed to be introduced
there in May, the launch has been postponed indefinitely. The RTR 180, which is the
flagship model in TVS’ Indian portfolio, sits above the RTR 160 in the Apache range.
It comes with a 177cc, air-cooled, four-stroke, single-cylinder engine working a
five-speed transmission and chain
final drive. Unlike the RTR 160,
which is fuel-injected, the 180
features a carburettor. It also gets a
longer wheelbase than the 160, as
well as a taller seat. Other features
of the Apache RTR 180 include
single petal disc brakes at both
ends, a split grabrail, clip-on
handlebars, gold-finish suspension
TVS Apache RTR 180
components and a combination of
a digital speedometer and analogue tachometer. The brake and clutch levers,
footrests, foot levers and wheels are all constructed from forged alloy. Tyre sizes
are 90/90-17 at the front and 110/80-17 at the rear; while the front is identical to
the RTR 160, the latter gets a 100/80-18 unit at the rear. While TVS Motor
Indonesia will only announce final pricing for the RTR 180 closer to the actual
launch, it is expected to cost around IDR 18-20 million (€1,632-1,814).
BMW K 1300 GT Exclusive Edition launched in Indonesia
In the third week of June, German two-wheeler manufacturer BMW Motorrad
introduced a special-edition variant of the K 1300 GT touring motorcycle in the
Indonesian market as a completely built-up unit (CBU). Called the Exclusive Edition,
the bike comes with unique features such as heated handgrips and seat, HID (highintensity discharge) headlights and an on-board computer, many of which are
optional extras on the regular model.
The Exclusive Edition also gets
patented BMW Motorrad technology
such as ESA II (Electronic Suspension
Adjustment II), ASC (Automatic
Stability Control) and RDC (Tyre
Pressure Monitor) as standard, as
well as anti-lock brakes. As for hard
luggage, the bike gets a 49-litre,
body-coloured, padded top box with a
common-key lock barrel in addition to
the standard side panniers. The bike
is finished in a metallic/matt grey and
gets a bespoke blue type plate. The
Exclusive Edition shares its running
BMW K 1300 GT Exclusive Edition
gear with the regular K 1300 GT, implying that it comes with a 1,293cc, liquidcooled, in-line four cylinder engine mated to a six-speed transmission and shaft
final drive. The tourer features a 120/70-17 tyre at the front and 180/55-17 rubber
at the rear. BMW Motorrad has priced the K 1300 GT Exclusive Edition at IDR 218.4
million (€19,804) in the Indonesian market.
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
Honda introduces PCX in Indonesia
On June 15th, Japanese auto major Honda introduced a new premium scooter in
the Indonesian market, called the PCX. Imported as a completely built-up (CBU)
unit from Thailand, the PCX features a 125cc, four-stroke, liquid-cooled, singlecylinder engine. The liquid cooling system includes a radiator integrated with the
engine, to make it compact. The powerplant, which features Honda’s programmed
fuel injection (PGM-FI), is the first 125cc
unit to feature an ACG starter, which
combines a cell motor and alternating
current generator. Other features of the
PCX include a V-belt continuously variable
transmission (CVT), Honda’s Combined
Braking System (CBS), telescopic front
forks, a dark-tinted windscreen, dual
headlight, a front glovebox, lightweight
cast aluminium wheels and an Idle Stop
system, which kills the ignition after three
seconds of idling. In addition to the
underseat storage area (which can
accommodate a full-face helmet), Honda
Honda PCX
is offering a 26-litre top box as an optional
accessory. The front end gets a 90/90-14 tyre and a single disc brake, while the
rear features 100/90-14 rubber and a drum brake. Honda has priced the PCX at IDR
32 million (€2,902), inclusive of import duties, which makes it significantly more
expensive than the THB 70,000 (€1,772) it costs in Thailand.
Four new Megelli 250 versions launched in Indonesia
On June 3rd, Minerva Motors Indonesia (MMI) introduced four new variants of the
Megelli 250 in the domestic market – the fully-faired RE, the special edition fullyfaired RV, the naked SE and the supermoto ME. Meant to supplement the existing
range, the new variants come with an upgraded version of the original engine.
While the 247cc, four-stroke, single-cylinder format has been retained, the new
engine is now water-cooled (as against
air-cooling in the earlier variant) and
comes with its own radiator fan. As a
result, power and torque are up by 32%
and 22%, respectively. The engine,
transmission, features a new roller
rocker arm and four valves. The other
features of the bikes are shared with the
regular variants, including the chain final
drive and twin spar trellis frame. Tyre
sizes are 100/70-17 at the front and
Megelli 250 R
130/70-17 for the rear for all variants, though the supermoto models come with
wire-spoke wheels as against the cast alloy items on the naked and fully-faired
variants. The 250RV additionally gets higher quality upside-down front forks and a
digital speedometer. MMI has priced the new Megelli 250 variants at IDR 31.9
million (€2,893) for the 250RE, IDR 34.9 million (€3,165) for the 250RV, IDR 28.1
million (€2,548) for the 250SE and IDR 29.1 million (€2,639) for the 250ME.
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
Minerva Indonesia brings in Fischer MRX 650
June 11th saw the introduction of yet another model from Minerva Motor Indonesia
(MMI), in the form of a new medium-capacity motorcycle – the Fischer MRX 650.
Imported as a completely built-up unit from the U.S., the MRX 650 comes with a
647cc, four-stroke, liquid-cooled, 90° V-twin
engine mated to a six-speed transmission
incorporates Ram Air technology in the
interest of more power at higher speeds. The
fully-faired motorcycle employs a one-piece
swingarm which the company claims to be
derived from MotoGP technology. Other
features include steel braided brake lines, a
dual-chamber stainless exhaust, a Ram Air
duct nestled between the twin headlights, an
adjustable single seat and a split tail (to
accommodate the underseat exhaust). The
front end comes with a 120/70-17 tyre and
twin disc brakes, while the rear gets 160/60Fischer MRX 650
17 rubber and a single disc. MMI has priced
the Fischer MRX 650 at IDR 120 million (€10,882). The company has set itself a
target of 100 units by the end of the year. MMI currently operates through 59
authorised dealers and 116 sales outlets across the country; it hopes to increase
that count to 110 authorised dealers and 300 sales outlets by the end of the year.
TVS RockZ now being exported to Philippines
Using Indonesia as the production base, TVS Motor Company has begun to export
its scooter model, the RockZ 125, to the Philippines. From January, a total of 800
units have been exported, with 240 units reported in May alone. There are no sales
targets yet, though the company hopes to export 1,000 units by the end of the
year and increase localisation in their models. Besides the Philippines, TVS has sent
samples of its products to other countries in Africa. However, production expansion
has been postponed to 2014 from the initial plan of 2011, in the face of stiff
competition from the Japanese manufacturers in Indonesia. TVS Indonesia has a
USD 50 million (€41 million) assembly plant with an installed annual capacity of
300,000 units in Karawang, West Java. The company aims to utilise full capacity
before expansion plans are implemented. Sales of TVS motorcycles are projected to
increase to 233% at 50,000 units with an increase of 80,000-90,000 units annually
next year. The company is relying heavily on the TVS Neo X3i to push up sales
alongside the now locally-made Apache RTR range, with 35% local content. It also
plans to ramp up its sales network to 500 from the existing 120.
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
Piaggio launches Zip 100 in Indonesia
In addition to announcing the imminent launch of the Aprilia Sportcity One 125t,
Piaggio introduced another scooter in the Indonesian market on June 21st. Called
the Zip 100, the scooter comes with a 96cc, air-cooled, carburetted, four-stroke,
single-cylinder engine, which is compliant with Euro 3 emission norms. The engine
delivers power to the rear wheel via a
continuously variable transmission (CVT).
Sticking to Piaggio’s traditional design
features, the Zip 100 employs a steel tube
chassis with reinforced plates for rough roads.
The lightweight scooter (89kg dry) gets an
electric starter in addition to a kick starter.
The front end comes with a 100/80-10 tyre
and a single disc brake, while the rear makes
do with 120/70-10 rubber and a drum brake.
Other features include die-cast aluminium
wheels, a three-step adjustable seat, a
shopping bag hook, lockable underseat
storage and an additional front glove box.
Optional extras include a windscreen, a top
box and a rear rack for added practicality.
Piaggio Zip 100
Sentra Creative Commerce (SKN), the official
distributor of Piaggio Group products in Indonesia, has announced that the Zip 100
will cost IDR 18.5 million (€1,678). SKN says that it has already received upwards
of a hundred orders for the new scooter.
Minerva to widen dealer network
Minerva Motor Indonesia intends to double its 3S (sales, service, spare parts)
dealer network from 59 to 110 by the end of the current year at an investment of
IDR 250 million (€22,670) per dealer. The number of retail outlets will be increased
to 300 from 116, in order to provide customer service and satisfaction. The network
will be concentrated in Java at Jakarta, Solo, Semarang, Surabaya and Banyuwangi,
as well as Palu and Manado outside Java, MMI plans to produce and sell 66,000
units this year, going up to 90,000 units in 2011 through these additions. Last year
MMI sold 49,800 units in 2009, 36.3% less than this year's projected target. An
investment of IDR 50 billion (€4.5 million) is set aside for each of the two stages in
production expansion.
Two-wheeler sales down 2% in May
After showing consistent growth for the first four months of the year, two-wheeler
sales in Indonesia took a nosedive in May, dropping 2% over April to 640,234 units.
However, the numbers are still 39.9% up over the same month last year. Honda
extended its lead over Yamaha after having lost it in April, with 318,038 units. Its
sales are 4.4% up over the April and 52.7% up over the year-ago period. Yamaha’s
sales slipped 11.5% to 272,825 units, though it still implies a year-on-year growth
of 31.8%. Suzuki followed with 41,536 units, rising 17.9% over April and up 15.1%
year-on-year. Kawasaki experienced flat sales growth, rising just 1.7% to 5,976
units; compared to the same period last year, its sales are down a marginal 0.4%.
India’s TVS, still a fledgling player compared to the Japanese majors, sold 1,665
unit, which is 7.6% more than the previous month.
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
TVS Indonesia brings in new underbone
On June 7th, TVS Motor Indonesia, the local arm of the Indian two-wheeler
manufacturer, introduced a new underbone called the Neo X3i. Meant to slot in
between the base Neo and the top-end Rockz 125, the Neo X3i shares its basic
architecture with the former. While the 110cc, air-cooled, carburetted, singlecylinder engine retains the same configuration as the Neo’s, it now comes with the
company’s Duralife technology, which makes
the engine more durable through the use of
a roller follower and thinner piston rings, as
well as a Teflon coating for essential
components. Also, rather than the double
clutch system of the Neo and Rockz, which
gives the rider the option of toggling
between manual and automatic gear
changing, the Neo X3i gets a conventional
four-speed manual transmission with an
automatic clutch. The underbone also gets
three unique features: i-Econo, which
employs a throttle switch to deploy a digital
temperature sensor technology to cut the
TVS Neo X3i
time it takes for the engine to heat up from
a cold start and i-Charge, with which the rider can charge a mobile phone. Tyre
sizes are 2.5x17 at the front and 2.75x17 at the rear. TVS has priced the Neo X3i at
IDR 9.99 million (€898) for the SW (wire-spoke wheel) variant and IDR 11.5 million
(€1,043) for the CW (cast alloy wheel) version.
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
1. Philippine two-wheeler parts maker eyes exports
2. Ducati launches Multistrada in Philippines
Keen Innovation Motortech gets tax incentives
Keen Innovation Motortech, an affiliate of Blaze Motortech is investing PHP 78.5
million (€1.4 million) to set up a component manufacturing unit in Barangav
Pandavan, Meycauavan, Bulacan. The company aims to supply not only to Blaze,
but also to domestic and overseas assemblers in Indonesia, Singapore and Thailand.
The plant will be operational in March 2011 and will make frame assemblies, swing
arm sub-assemblies, seat assemblies, wiring harnesses and various plastic parts
such as box covers, cycra plastic kits, disc guards, fenders, mud guards, side
panels, headlight bodies, lenses and reflectors. Initial raw materials are expected to
be Chinese imports but the company will soon outsource them from local suppliers.
The company has obtained tax incentives and registration from the Philippine Board
of Investments (BoI).
Ducati Multistrada now in Philippines
On June 2nd, Italian two-wheeler manufacturer Ducati introduced the all-new
Multistrada in the Philippine market. Available in three variants – the 1200, 1200 S
Sport and 1200 S Touring – the Multistrada is built around an 1198cc, liquid-cooled,
V-Twin engine referred to as the Testastretta 11°. Essentially a detuned version of
the unit found on the 1198 superbike, the engine is mated to a six-speed
transmission and chain final drive. The base Multistrada 1200 comes with a slipper
clutch, an aluminium single-sided
swingarm and lightweight alloys,
among other features. Both 1200 S
variants come with the Ducati
Electronic Suspension (DES) system,
anti-lock brakes, Ducati Traction
Control (DTC) and higher-quality
suspension. While the 1200 S
Sporting features various carbon
fibre parts, the Touring variant gets
side panniers, heated grips and
centre stand. All Multistradas feature
four rider-selectable riding modes. In
Ducati Multistrada
Sport and Touring modes, the engine makes its full 150PS, though the throttle
response is softened in the latter. In Urban and Enduro modes, the power is
reduced to 100PS, while the throttle response, DTS intervention and ABS are
adjusted accordingly. In the S variants, the suspension is adjusted automatically in
each respective mode. All three variants come with a 120/70-17 tyre at the front
and 190/55-17 rubber at the rear. Ducati is yet to announce prices for the
Multistrada range in the Philippines.
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
1. Honda Vietnam to raise two-wheeler production
2. Yamaha Vietnam introduces Nouvo LX Limited Edition
3. Vietnam scooter market picks up
Honda eyes expansion of production in Vietnam
Honda Motor plans to ramp up its production capability in Vietnam to 2 million units
after the first half of 2011 in order to tap the sales growth in the country. The
current production level stands at 1.5 million units; the exercise will see an
investment of USD 70 million (€57.4 million) for the expansion. Honda controls
63% of the motorcycle segment in Vietnam and sales in 2009 touched a total of
2.26 million units.
Yamaha launches new Nouvo variant in Vietnam
Japanese two-wheeler maker Yamaha introduced a new variant of the Nouvo in the
Vietnamese market on June 15th. Called the Nouvo LX Limited Edition, the
underbone comes with minor cosmetic changes extending to redesigned decals,
body-coloured pinstripes on the wheels, a dual-tone seat and new badges. The
Limited Edition will be available in two dual-tone colours only – red/black and white/
/black. Mechanically, the underbone
remains identical to the original Nouvo
LX 135 – it comes with a 135cc, fourstroke,
single-cylinder engine paired with a
(CVT). Other features that are shared
with the standard model include dual
headlights, a body-coloured grab rail,
a chrome exhaust cover, weighted
handlebars, clear-lens indicators and a
matt black finish on the engine casing,
swingarm, front suspension forks and
Yamaha Nouvo LX Limited Edition
wheels. The LX comes with a 70/90-16 tyre up front and 80/90-16 rubber at the
rear. The front end gets a single disc brake, while a drum brake is fitted to the rear.
Yamaha has priced the Nouvo LX Limited Edition at VND 32.5 million (€1,402),
which is the same as the Nouvo LX RC. The new underbone, which will be in
showrooms by the second week of July, will come with the company’s standard 12month warranty.
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
Scooters selling well in Vietnam
While the Vietnamese motorcycle market seems to be approaching saturation, the
demand for local and imported scooters is on the rise, with a growth rate of 3040% annually. Traditional motorcycle manufacturers are now developing scooter
models catering to different segments in society. Piaggio has launched the Vespa
LX125 keeping women buyers in mind, while their Vespa S125 is aimed at male
customers. Honda Vietnam has also launched the Click 2010 for women. Teenagers
are being targeted with the Air Blade Repsol, Nouvo RC, Click Play and Mio Classico.
SYM is investing to promote its Attila Elizabeth, which is marketed as a very
feminine model.
The import market remains strong with imports like the Honda PCX 125 which
appeared almost simultaneously in Europe and Vietnam, and the 2010 iteration of
the Suzuki Sixteen 125. However, assembly plants in Vietnam have not seen any
high investment yet. Domestic makers are meeting 70-80% of the demand for
scooters while importers are meeting the rest of it.
1. New Zealand raises ACC levies for large bikes
2. Honda VFR1200FDA launched in Australia
3. Suzuki launches special-edition GSX-R1000
4. Suzuki GSX1250FA launched in New Zealand
5. Suzuki unveils 2010 Bandit for Australian market
ACC levies raised 69% in New Zealand
Accident Compensation Corporation (ACC) levies, which are part of registration fees
in New Zealand, are expected to rise by 61% for all two-wheelers with engines
larger than 600cc. While the initial forecast hike in the ACC levy was pegged at NZD
745.77 (€424), the actual rise has been confirmed as NZD 426.92 (€243), up 69%
from the current NZD 252.69 (€144). Alongside registration fees and petrol tax, the
running cost of a motorcycle will now be NZD 517.25 (€294) per year.
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
Honda Australia introduces VFR1200FDA
On 25th June, Japanese auto major Honda announced the launch of the
VFR1200FDA in the Australian market. While the bike shares its 1,237cc, liquidcooled, 76° V4 engine with the VFR1200F, the VFR1200FDA happens to be the first
two-wheeler in the world to feature a double-clutch transmission. The gearbox can
be toggled between three modes – D, S and manual. In both D- and S-Modes, the
Selecting D-Mode engages a shift
pattern meant to maximise fuel
efficiency, while S-Mode is meant for
aggressive riding, where upshifts are
delayed and downshifts are executed
earlier. In manual mode, the rider gets
to shift gears via upshift and downshift
buttons on the left handle grip. Clutch
action remains automatic in all modes,
while a throttle-by-wire system ensures
a smooth response even at wide
Honda VFR1200FDA
throttle openings. Other features of the
VFR1200FDA include an aluminium twin-spar diamond-type frame, a slipper clutch,
Honda’s CBS (Combined Braking System) with integrated anti-lock brakes and a
relatively maintenance-free shaft final drive. The bike comes shod with 120/70-17
tyres at the front and a 190/55-17 unit at the rear. Honda has priced the VFR
1200FDA, which will be available in two colours, at AUD 25,990 (€18,303) in the
Australian market.
Special-edition Suzuki GSX-R1000 now in Australia
The month of June saw another launch from Suzuki in the Australian market, with
the company introducing a special-edition variant of the GSX-R1000 on the 8th. The
25th Anniversary Edition GSX-R1000, as the name suggests, celebrates the
completion of 25 years of the GSX range and will come with a matt silver-titanium
coloured frame and white bodywork. The bike comes with bespoke anniversary logo
on the body panels, as well as laser-cut
commemorative pinstripes on the wheel
rims. The special logos are also
emblazoned on both mufflers as well as
the key; the bike also gets an individual
serial number plate on the yoke. The
rest of the bike is identical to the
standard model and as such, comes with
cylinder engine paired with a six-speed
transmission and chain final drive. The
GSX-R1000 features BPF (Big Piston
Forks), which improve stability under
Suzuki GSX-R1000 Anniversary
braking and provide better feedback to the rider. As is the norm with litre-class
superbikes, the GSX comes with 120/70-17 rubber up front and a 190/50-17 tyre at
the rear. Suzuki has allotted 60 units of the 25th Anniversary Edition GSX-R1000 to
Australia, out of a global production run of 1,000 units. Final pricing has yet to be
Asia Monthly Two-wheeler Report - June 2010
Segment Y
Automotive Intelligence Pvt Ltd
Suzuki New Zealand introduces GSX1250FA
In the fourth week of June, Suzuki added a new model to the GSX1250 range in
New Zealand, called the GSX1250FA. The new bike shares its powerplant and
chassis components with the Bandit models, implying that it comes with the same
1,255cc, liquid-cooled, inline-four cylinder engine. The bikes also share the same
six-speed transmission with unaltered ratios and chain final drive. Similarities also
extend to the tubular steel frame,
which is carried over unchanged.
However, the main difference lies in
the fact that the FA model comes with
a full fairing, as against the Bandit,
which comes with a partial fairing in
New Zealand. Other changes extend to
a firmer front suspension springs and
damping to compensate for the
Suzuki GSX1250FA
programmable shift light, a countdown
reserve trip timer and a redesigned silencer end cap. To compensate for the extra
bodywork, the radiator has been fitted with a second fan. Anti-lock brakes come as
standard on the GSX1250FA, as does a range-enhancing 19-litre fuel tank. Tyre
sizes are 120/70-17 at the front end and 180/55-17 at the rear. Suzuki has priced
the GSX1250FA at NZD 16,000 (€9,091) in the New Zealand market.
New Suzuki Bandit announced for Australia
On June 9th, Suzuki announced the imminent launch of the 2010 Bandit GSF1250
and the ABS-equipped GSF1250A models in the Australian market. Updates for
2010 are restricted to redesigned body panels, an adjustable seat and a reworked
headlight, taillights and turning indicators. The instrument console has also been
thoroughly redesigned and now features an LCD readout for various functions,
alongside the analogue tachometer. The
rest of the bike is carried over
unchanged, including the 1,255cc,
liquid-cooled, inline-four cylinder engine
mated to a six-speed transmission and
chain final drive. The Euro 3-compliant
engine features a secondary balancer
shaft, which helps keep vibrations down.
The Bandit comes with various patented
technologies such as Suzuki Dual
Throttle Valve (SDTV) fuel injection,
which helps aids fuel economy and a
Suzuki Bandit GSF1250
smooth response and Suzuki Composite
Electrochemical Material (SCEM) cylinder-bore plating, which cuts down on friction.
The bike comes with a 120/70-17 tyre up front and a 180/55-17 unit at the rear; it
gets lightweight aluminium-alloy wheels and ventilated disc brakes at both ends.
The Bandit comes with a centre stand as standard fitment, which will be beneficial
in the event of a flat tyre. Suzuki Australia is yet to announce pricing for the Bandit
GSF1250 and GSF1250A.
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