toothpaste - Modere.com

PERSONAL CARE | REFRESH
TOOTHPASTE
PRODUCT DESCRIPTION:
Modere Toothpaste is the perfect solution for your tooth brushing needs. Made with
water-soluble abrasives and natural peppermint oil for effective cleaning and fresh
breath, Modere Toothpaste has no controversial ingredients and uses naturally derived
sweeteners in place of aspartame or synthetics. Our non-toxic formula is safe enough for
the whole family to use, and its delicious natural peppermint flavor is cool and
refreshing.
PRODUCT BENEFITS:
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First ever EWG VERIFIED™ toothpaste in the world and part of the fully-verified
Modere Oral Care line
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All products bearing the EWG VERIFIED mark meet rigorous criteria, including
compliance with strict ingredient standards, manufacturing transparency and
robust labeling
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Tastes fabulous and uses naturally derived sweeteners and no sugar
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Fluoride free
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Water-soluble abrasives clean without damaging tooth enamel
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Supports healthy teeth and gums
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Our non-toxic formula means it is safe for the whole family
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Natural peppermint oil freshens breath
POSITIONING STATEMENT:
Everyone loves the feeling of clean teeth and fresh breath, so when we set out to craft
the perfect toothpaste we knew that we needed to find a way to do this without using
any harsh ingredients or unnecessary sweeteners. We started off with hydrated silica, a
fine, gel abrasive that helps to gently clean tooth enamel surfaces. We then added
sodium chlorite to help keep mouth odors at bay, while the peppermint oil leaves your
mouth feeling fresh and clean. Finally, we used sorbitol, a naturally derived sweetener
found in some fruits, and xylitol, a sweetener that has been shown to have positive
effects on teeth – the end result is a perfect minty and sweet flavor that the whole
family will love.
KEY INGREDIENTS:
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Sorbitol
Mentha Piperita (Peppermint) Oil
Sodium Chlorite (Stabilized Chlorine
Dioxide)
Hydrated Silica
Xylitol
INGREDIENT LIST:
Sorbitol, water, hydrated silica, xylitol, sodium cocosulfate, mentha piperita (peppermint) oil, calcium
glycerophosphate, cellulose gum, arginine, rebaudioside A,
sodium chlorite, chlorophyllin-copper complex.
DIRECTIONS/USAGE:
Apply a small amount of toothpaste on a wet toothbrush. Starting at the gums, brush
over each tooth. Rinse well. After use, follow up with Modere Mouth Rinse to complete
your dental hygiene regimen.
MODERE FACT SHEETS | Modere | 588 S. 2000 W. | Springville, UT 84663 | Call – 855-663-3731 | Email – support@modere.com