ISSUE 2 | 2013 The quarterly trade magazine from Mira Showers for expert plumbers and shower installers. Inside this issue... The Best of British Design Mira design and innovation New Mira Beam Designed to shine new light on shower enclosures New Mira Flight A stylish new look for our best selling shower tray Plus... Judge Blasts Bristan Group For copying Kohler Mira design www.mirashowers.co.uk/expert Contents ISSUE 2 | 2013 03 The best of British design Mira design and innovation. 04 Mira Beam Designed to shine new light on shower enclosures. 08 Mira Flight A stylish new-look for our best selling shower tray. 10 Win a Mira 360m showerhead Send us your best work to win a £60 showerhead. 12 Left or Right inlets Either way we’ve got it covered. Judge blasts Bristan Group for “Copying” Kohler Mira Design A Patents County Court judge has found that Bristan Group copied the design of Kohler Mira’s Azora electric shower with its Glee, Joy and Smile products. This was Bristan’s first attempt at creating an electric shower design. On the evidence before him, His Honour Judge Birss QC found the Mira Azora to be “a very significant departure in the field of electric showers when it was launched in 2006”, making “a significant impact in the UK market” and achieving “substantial sales”. Subsequently, it was Kohler Mira’s belief that when the Bristan Glee, Joy and Smile were launched, the products infringed its intellectual property (IP) rights, and it raised its concerns with Bristan in 2011. Damningly, the judge found that all the similarities which exist between Bristan’s Glee, Joy and Smile products and the Mira Azora product arose “because of copying”. As a consequence of the finding, Bristan is required to pay damages or account to Kohler Mira for its profits in connection with past sales of all three of its infringing products and will pay licence fees going forward. 2010 when it reached an out-of-court settlement with Triton Showers resulting in the removal of the Inscriptions shower range from the market. Kohler Mira’s Marketing Director Craig Baker said: “Kohler Mira invests significantly in research and development in the UK; and it’s unacceptable that our competitors try to acquire the same brand traction as ourselves on the cheap. One of our guiding principles is to live on the leading edge of design and innovation, and it is vital that this is backed with a strong commitment to enforce our intellectual property. As industry leader in innovation, we cannot and will not allow our investment to be misappropriated.” “Consequently, it should not be underestimated as to how aggressively we will seek to enforce our intellectual property rights in the markets in which we operate,” Baker concluded. The Best of British Design Great design is at the heart of everything we do. Getting our products to look good and perform brilliantly takes a lot of hard work. Fortunately, we’ve got our very own award-winning Industrial Design and Product Development teams based right here in Cheltenham. It’s their job to ensure that we deliver a product that not only out-performs the competition but also looks great, feels great and is easy to use. Industrial Design combines the worlds of art and science in order to improve the look, feel and usability of a product. The first step they take when designing any product is to find out exactly what our customers want. They do hours and hours of research with installers and consumers to find out what would make each new product perfect. Our Product Development team is there to make sure that our products deliver the best possible performance. We have a team of the UK’s best engineers working hard to bring you new and innovative technologies that will make your life easier and delight your customers. They use advanced techniques like Computational Fluid dynamics – also used in racing cars – to ensure the flow and blend of water in our showers is the best it can be. Together, our experts work tirelessly to develop products that will deliver all the things our customers want – down to the very last detail. in our showers (way back in 1936) and the first to launch a thermostatic electric shower to the UK market. We’re passionate about innovation. And, it’s this dedication to developing, trademarking and patenting exclusive technologies that means we can keep on bringing you products that you will love! Our focus on design and innovation isn’t something new though. We’ve got a long and proud history of developing shower products stretching back over 90 years. In fact, since we were established in 1921, we’ve clocked up a long list of design and innovation ‘firsts.’ For example we were the first manufacturer to use thermostatic technology This is the second time Kohler Mira has had to assert its IP relating to Azora; the last occasion being in Get in touch and win £100! Win a Mira Agile To celebrate the best of British design, we’re giving away a fantastic new Mira Agile EV mixer shower worth £270 RRP. We love to hear from installers. These stylish new mixers are the perfect choice for new bathroom installations and come complete with pipe and tiling templates, 50mm pipe centres for ease of cutting and patented in-valve push-fit connections. So, whether you’ve got something to say about one of our products, a funny story to tell about your day at work, or any hints and tips you’d like to share about showers, then just drop us an email at To be in with a chance of winning, simply answer these three questions (hint: the answers can be found throughout this issue of Hot News!). 1.What pipe centres does Mira Agile fit on? [email protected] 2.What is the height of the new Mira Beam shower enclosures? The best email will win £100 worth of Argos vouchers. And we’ll give £25 worth of Argos vouchers to any story that we publish in the next issue. So get in touch! 3.How many years are Mira Flight and Flight Low trays guaranteed for? Mira Azora with Frosted Glass fascia 2 | Mira Showers Hot News Issue 2 2013 Once you know the answers, email them to [email protected] along with your name, address and telephone number. All the correct answers will be entered into a prize draw where we’ll pick one luck winner. Entries must be received by 31st May 2013. Mira Showers Hot News Issue 2 2013 | 3 Each door style features mechanisms to ensure trouble-free operation. Dual-roller bogies (1) ensure smooth and consistent performance of sliding doors (including quadrants). Bi-fold models incorporate a planet gear mechanism (2) that correctly aligns the door, while the adjustable ball catch (3) used on the pivot door offers additional installation flexibility. Mira’s own ‘Slide & Lock’ system means there is no need to drill the frame, so adjustment is easy and simplifies installation. ‘Slide & Lock’ comprises a ‘square U’ wall channel profile that incorporates an innovative fixing mechanism that allows for Mira Beam 1. Dual-roller bogies 2. Planet gear a huge 29mm of adjustment on out-of-true wall. The shower panel is offered into the ‘U’ and – when square and level – is secured with a simple quarter-turn from an Allen key. This same ‘Slide & Lock’ mechanism enables pivot doors to be hung accurately and quickly because it is incorporated into the pivot blocks. If the width of the wall channel needs to be extended, an 18mm filler kit is also available. All our shower enclosures are built to last and all the designs have been rigorously tested. Doors are tested for 32,000 slam cycles – equivalent to 20 years use by a family of four showering daily. Similarly, every panel tested to BSEN14428+A1 (2008) which represents the impact of being hit by a 20 stone person falling over. Through developing the Beam range of shower enclosures we now offer the complete enclosure installation package. Compatible with Mira’s Flight shower trays – by far the most popular brand in the UK – the new Beam enclosures raise the bar in terms of affordable style, choice and ease of installation. 3. Adjustable ball catch 4. Unique design detail Designed to shine new light on enclosures The Perfect Partner Designed to complement the rising demand for wetrooms and low shower trays, our Mira Beam range of semi-frameless shower enclosures combines both prestige styling and value for money. With an increased height of 1.9m from the top of the tray, the enclosures are beautifully designed to look the business in a contemporary bathroom setting. And, best of all, they’re tall enough to overcome the problem of having a top frame that is too low for your customer when a traditional height enclosure is ‘dropped’ to the floor or set on a low tray. The up-market appearance of Mira Beam has been achieved without compromising ease of installation as each wall profile is adjustable to up to 29mm, while unhanded doors means you can quickly and easily reverse them for left and right hand opening. This means you can deliver a clean, professional installation in a minimum of time and with minimum disruption. Each enclosure is supplied with all the hallmarks of quality: a 10 year guarantee; power shower approval; and the highly polished silver finish demanded by 90% of consumers wanting this type of product. Combining contemporary styling with practicality and easy maintenance, our Beam range of shower enclosures feature easy-clean coated glass and semi-frameless side panels and includes models to suit every situation and taste with no fewer than eight different formats including: pivot doors, bi-fold doors, sliding doors, side panels, quadrants, pentagon, wetroom divider panels and walk-in. Made from durable acrylic resin stone, these trays aren’t just super tough and light, they’re also one of the lowest trays on the market. At just 40mm instead of the standard 90mm height, they’re ideal for creating a minimal ‘wetroom’ look for your customers. Includes BioCote® Mira Flight Low Shower Tray Pivot Door 700 Sliding Door Bi-fold Side Panels Pentagon Pivot/Bi-fold Divider Panels 400 760 800x800 800 900x900 900 1000x800 1000 1200x900 1200 1400 1400 1700 1600 1400x900 1700 1700x700 4 | Mira Showers Hot News Issue 2 2013 Quadrant Infill Panels Walk-in • Strong acrylic capped resin stone for a far tougher product • Scratch, chip and discolouration resistant • BioCote® to reduce bacteria and mould growth by up to 99.9% • New modern optional riser kit featuring strong ‘push-fit’ legs for solid floor applications • Optional integral upstand variants for watertight performance • 10 year guarantee Mira Showers Hot News Issue 2 2013 | 5 Step 1 Step 5 Mira Beam is simple to install Here, we show you how simple it is to fit a Mira Beam 800 Bi-fold door with a side panel in a corner. The shower tray is a Mira Flight Low tray (page 5). Install the shower tray, making sure it’s level and the walls are vertical and square. Ensure that the tray is protected, then mark the position of the first wall channel on the handle side, before fitting it and partially tightening the screws. Apply silicone sealant along the length of the wall before fully tightening the fixing screws. Step 2 Step 3 Step 6 Push the side panel and the door frame together until the corner post extrusion engages and locks together. Drill four 3mm holes in the corner post and through into the door frame. Install the plastic washer and the screw and tighten the screws and fit the plastic concealing caps to secure the corner post. Step 7 Centralise the door frame within the U-channels, making sure that the door frame is square. Step 8 Drill four 3mm holes in the door frame and through into the wall channel. Install the plastic washer and the screw and tighten them before fitting the plastic concealing caps. Repeat the process for the other wall channel. Step 10 Step 4 Apply sealant along the inner surfaces of the frames. Temporarily remove the sealing strips and apply sealant underneath before re-fitting. Step 9 Position and fit the second wall channel and partially tighten the fixing screws. Apply silicone sealant along the length of the wall before fully tightening the fixing screws. Position the side panel over the wall channel making sure it locates correctly. Install the door frame over the other wall channel making sure that it locates correctly. The doors are reversible so you can fit them to open left handed or right handed. Fit the plastic covers on top of the extrusions before applying sealant along the bottom of the door frame and side panel. Wait 24 hours for the silicone sealant to cure. Remove the protective cover from the tray and clean. 6 | Mira Showers Hot News Issue 2 2013 Mira Showers Hot News Issue 2 2013 | 7 Mira Flight Great new look to our best selling tray We launched Mira Flight to be lighter, tougher and easier to fit than other shower trays. And since its launch it has become one of the best selling trays on the market. Obviously times have changed, and so have people’s design tastes. So we’ve brought the Mira Flight range bang up to date with a great new, sleek look, whilst retaining all the great features you love about the product. The new design features a smooth surface and branded walk-on waste (Fig 1). The result is a sleek, stylish look that will look great in any bathroom. January 2013 saw the launch of the stunning new Mira Agile and Mira Adept – the mixers of the future. And to celebrate, we gave installers the chance to win 2 fantastic futuristic prizes every month between January 1st and March 31st. The prizes included iPads, iPods and digital cameras. All you had to do was log on to www.mirashowers.co.uk/mixers and register for the free prize draw. Well, we’re pleased to announce the winners: January 16GB iPad 2 with Wi-Fi – Robert Cuthbert Canon IXUS 240 Digital Camera – Christopher Bird February The range is available in four shapes including square, rectangle, pentagon and quadrant. And you can buy them in multiple sizes. Visit our website for more information – www.mirashowers.co.uk/expert. Winners of Mira Agile & Mira Adept Mixers Competition 16GB iPad 2 with Wi-Fi – Terry Jarvis 32GB iPod Touch 5 – Geoffrey Hadfield Fig 1. Mira branded walk-on waste March 16GB iPad 2 with Wi-Fi – Tim West Ruark Audio R1 DAB Stereo – Lawrence Cartwright Congratulations to all the lucky winners. For more information about Mira Agile and Mira Adept and to see a step by step video, visit www.mirashowers.co.uk/expert Tough acrylic capped ABS surface with BioCote® to reduce bacteria and mould growth by up to 99.9% Mixers FAQ I’ve fitted a pump to a mixer and it seems to cause excessive vibration through the supply pipework, is this normal? If the pump is fitted with flexible hoses then these should not be bent more than 30º from vertical. Installation of additional flexible hoses will provide further acoustic de-coupling. Ensure that there is a gap around pipework running under floor boards or through joists. Ideally the pipe should be sleeved with foam insulation to reduce transmitted noise. Standing the pump on high density material, e.g. a concrete paving slab, will dramatically reduce transmitted noise through floor boards and joists. I’ve fitted a mixer and my customer can only get full hot. The shower won’t go cold. Recycled ABS underside This could be one of two things. It may be that the inlets are reversed or that the inlet strainer is blocked. You can correct reversed inlets on some mixers by simply taking out the cartridge and rotating it before re‑fitting. If it’s the inlet strainer, just give it a clean or replace. The mixer I’ve installed on a combi is making a right racket when it’s used. How can I stop it? Resin stone filling provides strength and rigidity but is still incredibly light 8 | Mira Showers Hot News Issue 2 2013 The Flight range still offers the same great features you know and love, including: • Strong acrylic capped resin stone for a far tougher product • Scratch, chip and discolouration resistant • BioCote® to reduce bacteria and mould growth by up to 99.9% • New modern optional riser kit featuring strong ‘push-fit’ legs for solid floor applications • Optional integral upstand variants for watertight performance • 10 year guarantee It sounds like you’ve got inlet supply pressures that are either too high or unbalanced. The maximum maintained pressure for a shower should not be more than 5 bar. If it is, then fit a drop-tight pressure reducing valve. If the supply pressures are unbalanced you can fit a PRV just after the incoming mains stopcock. My customer wants to know if they can insure their Mira shower against failure or breakdown. Can they do this? Yes, all our products are supplied with Insurance information but if you or your customer require further assistance please contact us either via our website or call us on 0844 571 5000 (UK & NI) for information. Mira Showers Hot News Issue 2 2013 | 9 Tweet & Win A 360m Showerhead worth £60 Tweet your best work and win a Mira 360m Showerhead with Flipstream™ technology. Don’t forget you can keep up to date with our latest product news, views and offers by following us on Twitter. We launched our Twitter page back in August last year and since then we’ve had hundreds of installers post comments and share their work with us. And now, each month, we’re giving one lucky installer the chance to win a prize. And what better way to celebrate April – the month of showers – than by giving away a Mira 360m showerhead worth £60! What’s New? Get Product information on the go We’re pleased to announce the launch of a brand new mobile site. Now, you can get information about Mira products and services wherever you are (provided you pay your phone bill of course!) To be in with a chance of winning, just tweet about your latest Mira job with a picture of the finished shower to @mirashowers and with the hash-tag #Mirainstaller. We’ll pick one lucky winner each month and prizes will vary from month to month. So keep your eyes on @mirashowers to see if you’re a winner and to keep track of prizes! Digital training module now online Here are some examples of what people are saying about us at the moment. Thanks to Jaybe Contractors and CPS for their support. Why not test your knowledge about digital showers by trying our latest training module? It’s even got a short assessment so you can see how you did! To have a go, visit www.mirashowers.co.uk/expert and click on the “training” section. Coming soon – New product guide for 2013 If you’ve registered with us as an installer, you’ll soon be receiving the latest copy of our product guide. It’s packed full of technical information including pipe centres, water and cable entry points, flow rates, dimensions and product features. If you’re not registered with us, or want extra copies, then you can order by calling 0844 571 0005 (UK&NI). Use your phone and scan this code to find us on Twitter WIRELESS DIGITAL SHOWERS FROM MIRA Find out more about our wireless digital showers. We’ve got a brand new booklet that will tell you everything you need to know. To order your copy call us on 0844 571 0005 (UK&NI). 10 | Mira Showers Hot News Issue 2 2013 Mira Showers Hot News Issue 2 2013 | 11 Left or right Entry points either way we’ve got it covered and for a great price! If you need an electric shower that’s flexible to install but at a great, low price then we’ve got the perfect solution. That’s because until the end of June 2013 we’re offering you the chance to pick up a Mira Zest with left hand inlets, or a Mira Jump with right hand inlets, for an amazing price at selected merchants! This great offer means you can cater for either left hand or right hand entry points, maximise your profit, and give your customer proven Mira quality and performance. But this offer won’t last forever, so get your hands on a Mira Zest or Mira Jump today!* Mira Zest Mira Jump 8.5 kW Electric Shower 8.5kW Electric Shower Combines quality, reliability and performance with great value for money, all from a brand you can trust. Offers performance at a fantastic price, and its easy to fit features make it a hit with installers. www.mirashowers.co.uk/expert *Offer not available in ROI. M1903MAGJN4481 M0210MAGJN4326
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HERE AT MIRA, WE’VE BEEN LEADING THE WAY IN SHOWERING... CENTURY. IT’S OUR EXPERIENCE AND ATTENTION TO DETAIL THAT MAKES...