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About Viewer Details
Person Viewing Log
Double-click a row in the Viewer Details window to view a Person Viewing Log.
The viewing log allows examination of viewing history for a member of the sample over multiple days or weeks. Viewing logs can also be used to observe preferences of specific sample members.
The numbers adjacent to each network indicate hours viewed during the period.
• Blue = Regular viewing
• Orange = Syndication
• Violet = Duplicate viewing
• Yellow = Not in-tab
• Red = Not in sample
• Green = VCR recording (households only)
Example
The example below displays the viewing history of a male 45-49 between May 17 and May 23, 1999. This person frequently tunes in to the news networks, but watches non-news cable networks, such as NET I or
NET K, regularly. The numbers adjacent to each network indicate hours viewed during the period.
6-130 • Reference Nielsen Audience Watch User Guide
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